Skip navigation

Consumer Nation


Current DateTime: 02:35:13 10 Feb 2012
LinksList Documentid: 29019641

RSS FEED

» Help

Current DateTime: 02:35:13 10 Feb 2012
LinksList Documentid: 30001839

MOST SHARED


Current DateTime: 02:35:13 10 Feb 2012
LinksList Documentid: 31330905
Expiration DateTime: 2/10/2012 2:36:45 PM

Current DateTime: 02:35:13 10 Feb 2012
LinksList Documentid: 23452000
Expiration DateTime: 2/10/2012 2:36:40 PM

Current DateTime: 02:35:13 10 Feb 2012
LinksList Documentid: 23452764
Expiration DateTime: 2/10/2012 2:36:24 PM

Too Soon for Retailers To Declare Victory: Taubman

Published: Friday, 12 Mar 2010 | 2:51 PM ET
Text Size
By: Christina Cheddar Berk
News Editor

Retail trends are improving, but "no one is declaring victory," said Bill Taubman, chief operating officer of Taubman Centers.

Woman selecting clothes from rail in shop
Lucas Lenci Photo | Riser | Getty Images
High-end retailers are teaching consumers that if they see merchandise they better grab it, because with tight inventories, steep markdowns are a thing of the past.

"Well, clearly traffic is up, but more importantly spending is up," Taubman said, in an interview with CNBC.

"We have good fashion out there," he said. "People are very interested in what's out there. You see the sort of middle-range stores are starting to do better. Clearly, there is less inventory, they are not discounting the way they were. The stores look fresh, and people are buying."

Still, Taubman said that sales are not back to where they were in 2007, but he thinks there has been "a substantial recovery" since the depths of mid-2009.

Sales at the mall operator's [TCO  Loading...      ()   ] 26 locations were off about 10 percent during the first nine months of last year, Taubman said. In the fourth quarter, they rose about 3.8 percent. Since then, the trend has been fairly "consistent," he said.

Taubman suspects that consumers are "cautiously optimistic."

Malls operated by Taubman Centers tend to cater to higher income consumers, and include upscale malls such as The Mall at Short Hills, a shopping center in Short Hills, New Jersey, that includes retailers such as Neiman Marcus, Nordstrom [JWN  Loading...      ()   ] and Tiffany [TIF  Loading...      ()   ].

High-income consumers have fared better as the economy has recovered. This income group has substantially lower levels of unemployment than the general population, and has benefited from rising stock portfolios, which has helped household net worth rise in recent quarters.

Retailers are attempting to teach these consumers some new lessons, according to Taubman.

With tight inventories, retailers haven't had to cut prices to ring up sales. That strategy is teaching high-income consumers that if they really want merchandise, they need to grab it when they see it, and not wait for big sales.

Still, the improvement is not enough to encourage retailers to aggressively expand the number of locations they operate or to hire large numbers of new employees.

Those things will evolve slowly, according to Taubman.

"There's a cloud out there," he said. "There isn't this sense of full confidence."

More from Consumer Nation:

Questions? Comments? Email us at

© 2012 CNBC.com


Current DateTime: 09:37:12 10 Feb 2012
LinksList Documentid: 29778428

Current DateTime: 02:33:41 10 Feb 2012
LinksList Documentid: 29779196

Current DateTime: 11:35:13 10 Feb 2012
LinksList Documentid: 29779197

Current DateTime: 09:37:12 10 Feb 2012
LinksList Documentid: 29779199
CNBCCNBC
About CNBC  |  Site Map  |  Video Reprints   |  Advertise  |  Help  |  Contact
Privacy Policy  |     |  Terms of Service  |  Independent Programming Report
  Data is a real-time snapshot  *Data is delayed at least 15 minutes
Global Business and Financial News, Stock Quotes, and Market Data and Analysis

© 2012 CNBC LLC.  All Rights Reserved.
A Division of NBCUniversal
Thomson ReutersThomson Reuters