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From The Farm to the CME

Believe it or not, one tweet from a rural farmer in the middle of Nebraska can have an impact here – on the CME floor, the epicenter for many of the world’s commodities markets. Here, traders like Thomas Elwood – a broker in the corn options pits – are on the lookout for tweets from farmers to help them anticipate moves in the ag market.

“These are not your grandfather's farmers,” says Elwood. “These are farmers using sophisticated equipment out in their fields and they’re bringing that technology back to their home and they’re using that and they’re getting on twitter and talking to other farmers. And now, they’re talking to me.”

But for farmers and ag traders, the interaction doesn’t stop there…