Boom or Bust? Boom
The Salt Lake City Winter Olympics was one of the most expensive of all time, coming close to the cost of hosting the summer Games, at $2 billion (including $500 million for security). However organizers claimed a $100 million profit as a result of lucrative television deals and the legacy of the games was to bring dozens of new faster lifts and thousands more hectares of skiable terrain to the region. Traffic on the slopes was up by 37 per cent in the six years after the Games, turning Utah skiing into a $1-billion industry.