Nike is throwing some fuel on the already hot fire when it comes to wearable fitness technology. This week, the world's biggest sporting goods maker unveiled the latest iteration of its FuelBand fitness tracker in New York.
The Nike FuelBand SE (which stands for "second edition") is available for pre-orders, and is slated to hit store shelves on Nov. 6. The price will remain the same as the original FuelBand—$149.
Physically, the second edition looks fairly similar to the first. It's still black but sports volt, pink foil or total crimson on the inside, and the band is more flexible and has an enhanced super bright LED. Tap twice and you get the time doubling the FuelBand as a wristwatch.
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