It's Friday evening in Williston, N.D., and Basil Restaurant is buzzing with diners sipping sake bombs and ordering up Flaming Tiger rolls.
After dinner, customers can head over to the Williston Brewing Company and sample 1280 Ale, one of 40 beers on tap. With 80 more varieties available by the bottle, the locally owned bar and restaurant claims to offer North Dakota's largest beer selection.
A year ago this kind of night out simply did not exist in Williston. Oil was first discovered in North Dakota's Bakken region in 1951, but it took more than 60 years for sushi and craft beer to arrive.
In just the last two months both of these popular new establishments have set up shop in North Dakota's most notorious boomtown, unofficial headquarters of the state's oil and gas fracking boom. Until recently, the idea that the town could support a sushi restaurant at all would have struck some residents as far-fetched.
"People said no one will eat sushi," said Lee Lusht, interim executive director of the Williston Chamber of Commerce. "Now it's packed. I can't get in."
(Read more: Want to save a dying US city? Try walking)
Two years ago, when Lusht first moved to Williston from Pennsylvania, she lived in her friend's basement closet for three months out of necessity. There were simply no hotel rooms available.
Since then, living in Williston has been "like remodeling your kitchen while you're cooking in it," Lusht said. "You're doing dishes in the bathtub and making dinner on a hotplate, but when it's all said and done, it's going to be a fabulous kitchen." Now, Lusht said, Williston "has reached a point where it can manage its growth," and that growth includes some hallmarks of big-city consumer gluttony.