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Midday movers: Ford, Kellogg, Rite Aid & More

NYSE Wall Street
Oliver Quintanilla | CNBC

Take a look at some of Thursday's midday movers:

Abercrombie & Fitch - The teen retailer gained after Jefferies upgraded it to buy from hold.

AstraZeneca - The drug manufacturer climbed on a Bloomberg report that Pfizer was preparing a $106 billion takeover bid.

Build-A-Bear Workshop - The specialty retailer rose after reporting better-than-expected first-quarter earnings.

Cardinal Health - The distributor of prescription drugs fell after its third-quarter income fell 9 percent.

Catamaran - The provider of pharmacy benefit management services gained after posting better-than-expected quarterly earnings.

DirecTV - The provider of satellite-TV services rose after the Wall Street Journal reported the company and AT&T had started takeover discussions.

Exxon Mobil - The oil producer declined after reporting a dip in first-quarter earnings.

Ford - The car producer fell after its April sales missed expectations.

General Motors - The auto manufacturer rose after it said April auto sales topped expectations.

Harman International Industries - The car audio maker posted better-than-expected first-quarter earnings and raised its 2014 forecast.

Kellogg - The cereal maker fell after reporting a bigger-than-expected fall in quarterly revenue.

Merrimack Pharmaceuticals - Shares jumped after it reported positive results on its experimental pancreatic cancer drug.

Rite Aid - The drugstore operator advanced after reporting April sales rose 5 percent because of a late Easter.

Rocket Fuel - The provider of technology used by advertisers rose after Evercore Partners raised its rating to equal weight.

Textron - The Cessna parent slid after cutting its full-year earnings outlook.

T-Mobile US - The wireless carrier gained after saying it added a record number of customers in the first year.

Toyota Motor - The car producer climbed after reporting its April sales rose.

Viacom - The cable network and movie studio company fell after after announcing a $760 million deal for British TV broadcaster Channel 5 and reporting third-quarter advertising revenue below expectations.

Yelp - The online local guide climbed after reporting strong revenue growth. Other Internet stocks gained as well, including Netflix and TripAdvisor.

Yum Brands - The restaurant operator named Taco Bell CEO Greg Creed as its next chief executive, replacing David Novak on Jan. 1, 2015.

(Read More: See CNBC's Market Insider Blog)

—By CNBC's Rich Fisherman.

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