"What's interesting is we have a lot of new CEOs. The new CEO of Intel, the new CEO of Microsoft [who spoke Tuesday], the new CEO of Blackberry, the new CEO of Qualcomm," Swisher said. "All of these guys will be talking about new leadership in these companies, in these critical companies for the Internet and for media."
Swisher and Re/code co-executive editor Walt Mossberg will also be interviewing a few guests who aren't usually associated with the tech scene, including Wal-Mart CEO Doug McMillon.
"We've had a long tradition of bringing people who aren't what you would think of as the center of tech," Mossberg said. "Tech just doesn't run in a narrow channel. It's a big roaring river that takes in all culture and we're intensely interested in that."
Wal-Mart, one of the biggest buyers of technology, understood early on that it could leverage technology to run its massive retail operation, Swisher said. However, the company is facing challenges in e-commerce, primarily from Amazon, and is having to make changes to compete, she said.
"It's not just a digital conference with digital players. Everybody is affected by the digital storm," Swisher said. "So they have to figure out how to cope with it and change and grow."
Disclosure: Comcast is the owner of NBCUniversal, the parent company of CNBC and CNBC.com. NBC News group is a minority stakeholder in Re/code and has a content sharing partnership with it.