Panera Bread is turning to technology to help improve customer service, but said the addition of kiosks and a smartphone app to place orders will not mean job cuts. It's a move that analyst Stephen Anderson said is a big part of the answer to Panera's problems.
The restaurant chain is just off two-year lows and has seen traffic slowing since 2012.
"A big part of the reason why sales have not grown as strongly is because they do have that crunch at lunch and to a smaller extent at dinner," Anderson, senior restaurant analyst with Miller, Tabak & Co., told CNBC's "Street Signs."
"It's a victim really of its own success. What Panera 2.0 tries to address is getting more customers in through the door and online rather than having those customers go away."