China, Cadillac and connectivity. Call them the three C's that are the pillars to General Motors' plan to become the "most valued" automaker in the world—a title CEO Mary Barra defined as a company that delivers increased shareholder value and obtains a loyal customer base.
Barra outlined the company's long-term business plan for analysts during a presentation at company headquarters in Detroit on Wednesday. Her message was simple but direct.
"It's about growth," she said. "We know we can't become the most valued company if we don't grow."
Although this isn't the first time a GM CEO has delivered this message, Barra said she's confident the company's target can be met.
"We have the resources," she said. "It's about execution."