They crunched official government stats to take parts of Santa's job, like running the workshop, and then matched it to a real-world job title and salary, like "Industrial engineer."
More from TODAY:
6 little-known facts about Santa...as told by children
Get gift savvy with wrapping they'll love long after Christmas
Wrap up your holiday shopping with these 6 last-minute gift ideas
That part alone accounts for the bulk of Santa's earnings, about $116,000 worth. Other gigs include reindeer handler, paid at a farm hand rate, or private investigator, to account for his work in determining whether you've been bad or good.
Read MoreChristmas property boom: 'Tis the season to move
All total, this year he'd earn $139,924, up $2,129 from last year's $137,795, a 1.5 percent raise. Not too shabby, Mr. Kringle.