Selfie sticks are the new Beatles

Actors Kevin Hart, center, Josh Gad and Kaley Cuoco, take selfies on the stage during the 2015 People's Choice Awards in Los Angeles, Jan. 7, 2015.
Mario Anzuoni | CNBC
Actors Kevin Hart, center, Josh Gad and Kaley Cuoco, take selfies on the stage during the 2015 People's Choice Awards in Los Angeles, Jan. 7, 2015.

Recently, people have been asking some very basic questions about the selfie stick—like "exactly where did it come from?" Stores have been selling out of the accessory, and it's become the hot new thing. Yet, at the same time, most people have barely just started becoming aware of it, and still a very small percentage of people actually own one. The mass frenzy about selfie sticks has only just begun.

For a quick sense of how fast the selfie stick craze is growing, we can look to Google Trends. Although it's not the most perfect barometer for all data analysis, in this case it gets the point across. Notice how the phrase came out of nowhere in 2014, and only particularly in the last few months.

A zoomed-in view of just the past few months shows that the peak came during Christmas weekas is the case with a lot of consumer goods. The real question will be if the January dip can hang close to the December high. Will it continue to grow going forward?

In the United States, it's not even close to reaching full potential. Much bigger interest comes from the U.K. and Australia. Like the Beatles' early days, the selfie stick is bigger in Liverpool and Manchester right now than any American city.