SRI LANKA 12 March 2015 – CNBC, First in Business Worldwide, announced a new carriage deal with Sri Lanka's biggest direct-to-home platform, Dialog Television. The business news channel is now available on Dialog Television's channel 41.
"We're excited to bring CNBC's first in class content to Sri Lanka through Dialog Television," said Jacqueline Lam, Vice President of International Distribution, CNBC. "Our focus is on delivering accurate and actionable business and financial news to our global audience. Being on Dialog Television not only expands our pan-Asia distribution, but gives our Sri Lankan viewers access to the invaluable content that only CNBC can provide."
Dialog Axiata's Group Chief Operations Officer, Azwan Khan, said, "The advent of CNBCto Dialog Television will strengthen our position as the country's premier information and entertainment network. With Sri Lanka fast emerging as acommercial hub in the South Asian region, there is growing demand for live and accurate global business content, and with our presence in leading business establishments, hotels and premises in Colombo and beyond, Dialog Television is best positioned through its valued partnerships such as with CNBC to deliver the future for all Sri Lankans."
Dialog Television subscribers can now access CNBC's unprecedented coverage of the global markets including 7 hours of live Asia produced programming every weekday complemented by live market action from Europe and the U.S. Some key programming highlights include: The Rundown, Squawk Box Asia, Street Signs, Capital Connection, Squawk Box Europe, Worldwide Exchange, Squawk Box US and Squawk on the Street.
In addition to CNBC's weekday schedule, subscribers will also have access to CNBC's weekend offering of current affairs, sports and entertainment programmes including Managing Asia, Inside China, CNBC Meets, The Edge and The Tonight Show starring Jimmy Fallon.
Existing Dialog Television subscribers can get more information on CNBC programme highlights and schedules through the Dialog Self Care mobile app, which can be downloaded from the App store or www.dialog.lk.
CNBC is the leading global broadcaster of live business and financial news and information,reporting directly from the major financial markets around the globe with three regional networks including CNBC in Asia, CNBC in EMEA and CNBC in the US. CNBC.com is the preeminent financial news source on the web, featuring an unprecedented amount of video, real-time market analysis, web-exclusive live video and analytical financial tools. CNBC is dedicated to CEOs, senior corporate executives; the financial services industry and private investors.The channel is available in more than 370 million homes worldwide. CNBC is adivision of NBCUniversal.
About Dialog Television
Dialog TV is a fully owned subsidiary of Dialog Axiata PLC and operates a Direct-to-Home (DTH) Digital Satellite TV service and is the market leader in Sri Lanka's Pay TV sector. DTV supports a broad array of international and local content in bothStandard Definition (SD) and High Definition (HD) formats alongside a wide portfolio of Sri Lankan television channels and delivers high quality infotainment to a viewer base in excess of 450,000 Sri Lankan Households.