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Dividend ETFs lose ground. Time to buy?

Traders on the floor of the New York Stock Exchange.
Getty Images
Traders on the floor of the New York Stock Exchange.

Apple announced last week that it would increase its dividend by 11 percent and it wasn't alone. In April, companies like CSX, Travelers, Johnson & Johnson and Procter & Gamble all raised their dividends.

Given that the yield on 10-year Treasurys seems stuck at 2 percent, one would think investors in search of stable returns would scoop up these stocks hand over fist?

But they're not.

Through the end of April, the five largest dividend-focused exchange-traded funds had total outflows of more than $1 billion as you can see below.