It was too good to be true.
A viral story last week about a disgruntled ex-husband who cut all of the couple's belongings in half is said to be fictitious, reports Suddeutsche Zeitung, a Germany-based newspaper.
The head-turning tale—which traveled like wildfire across the Internet last week, hitting sites such as Reddit, Mashable, Gizmodo and this website—is part of a "guerrilla marketing campaign" from a group of German lawyers, the newspaper reported. Dissatisfied with the reach from traditional advertising, the lawyers intended to create awareness for their divorce firms via an "entertaining" YouTube video and eBay listing, the publication said.
The listing displayed photos of cut-up items, including a car, couch and even a teddy bear. More than 5 million people have watched the YouTube clip showing a man slicing through the things with power tools.