The skin-care brand also tries to make a difference through its philanthropy.
"Every time I open a store anywhere in the United States, I always find a local charitable initiative that the community believes in to support," Salgardo told CNBC.
Kiehl's has 65 stores in the United States and 400 stores worldwide. They also own a spa and a barber shop in New York City.
Kiehl's and its 1,500 employees raise awareness for AIDS and HIV and Feeding America, which provides meals for those living below the poverty line, among other charities through specially labeled products, the proceeds of which are donated to the charity.
It's a mission Kiehl's president Salgardo personally gets involved in. To raise awareness for AIDS and HIV, Salgardo has ridden more than 8,000 miles on a motorcycle. He plans to ride 2,200 miles, from Denver to San Diego, in August to raise awareness for amfAR, the American Foundation for AIDS Research.
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The motorcycle displayed in many of the Kiehl's locations was the brainchild of the company's former owner, Aaron Morse, who brought in his motorcycle and put it on display to keep men entertained while the women shopped. As for the skeleton known as Mr. Bones, he represents the science behind Kiehl's products.
"Mr. Bones has become [our] mascot. What I love about them is that it's really a symbol of the science of Kiehl's, because we have these incredible ingredients that we canvass the world for, for the most highly effective, efficacious ingredients. But you gotta power it up by science to get it to work," Salgardo said.