Fire up the grill and break out the red, white and blue cutlery. This July Fourth is going to bring sizzling food and retail sales totaling $6.6 billion, a 6.4 percent increase from last year, according to a survey by the National Retail Federation.
Whether it's potato salad, barbecue meat or buns, the average American household will spend $71.23 on food items this year for Independence Day, up from last year's average of $68.16.
The uptick in spending is likely a mix of factors including higher food prices and a general trend in more consumer spending. The consumer price index for grocery store food items—a measure of price change—is 0.6 percent higher than last May.
The increased July 4 food spending comes despite a 60 percent decrease in the cost of propane on a year over year basis and a price drop to certain foods like poultry and beer.
Most of the data on people's plans from this year was in line with last year's findings, with a slight uptick in those attending a barbecue, cookout or picnic.