Forget fantasies of designer clothes and luxury cars — most Americans say they have more modest plans should they ever join the ranks of millionaires.
Whether they stick to those vows is another matter.
Nearly nine in 10 consumers say if they were to suddenly earn or receive "millions," they would save or invest at least a portion of that money, according to a forthcoming TD Ameritrade survey of just over 1,000 adults. (The exact windfall amount was left to the respondents' imaginations.) Of those hopeful wealth-builders, 66 percent say they would save or invest at least half of their new wealth.
(See chart below for other ways consumers said they would use newfound wealth.)
"That's a really good indication of a culture shift," said Susan Bradley, a certified financial planner and founder of the Sudden Money Institute in Palm Beach Gardens, Florida, which helps consumers make the most of such wealth changes.