Incoming college students are melting every summer, and it has nothing to do with the heat.
The "summer melt" is a
The reason: For many, the hurdles necessary to jump to arrive at school are too high. There's a lot of paperwork, for one, including the complex and confusing Free Application for Federal Student Aid (FAFSA) forms. There are logistical tasks, like creating a budget and applying for scholarships and
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The parents of first-generation college students may not be savvy in the ins-and-outs of matriculation. Students entering community college are especially prone to melting.
To combat the problem, some schools have turned to text messages to encourage students to take the extra steps and show up.
The Minnesota Office of Higher Education has gotten in on the texting game, and in 2016, the "Summer Nudging" program reached 1,800 students at 300 public schools in the state, according to the office's website.
The weekly texts are personalized, sent between January and December, and will connect students with resources on their campuses, give them answers to their questions via two-way messaging, and can be translated into Spanish.
"They ask anything from how do I get to my college or what bus route do I take," Kat Klima, program director for "Summer Nudging," told Minnesota's MPR News.
In December, the program even posted a video to spread the word.