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  • YouTube's Ad Revenue Short of Expectations: WSJ Wednesday, 9 Jul 2008 | 4:34 AM ET

    Advertising revenue from YouTube is likely to total about $200 million this year and thus fall short of parent company Google's expectations, The Wall Street Journal said on Tuesday, citing two sources familiar with the matter.

  • Nike Scores Big "Ad In" Win At Wimbledon Tuesday, 8 Jul 2008 | 2:04 PM ET
    nadal_newspapers.jpg

    Federer’s swooshes accounted for 13 minutes and 3 seconds worth of time and Nadal’s swooshes were seen for 22 minutes and 20 seconds, Wright said. That’s not to mention the ridiculous exposure that Nike got on the cover of all the major papers and on broadcasts other than the NBC broadcast of the match.

  • tiger_woods_apple.jpg

    The red apple supposedly from the fourth round sold for $36,000, but the buyer told us he typed in that number as a joke. Then there was a second apple (green)--this one perhaps the more important core, as this could have been the apple core that Tiger said helped him through his playoff victory over Rocco Mediate.

  • Deal Between Yahoo, AOL Unlikely Before August Monday, 7 Jul 2008 | 3:44 PM ET
    microsoft_yahoo.jpg

    A potential deal between Yahoo and Time Warner's AOL division is unlikely before Yahoo's annual meeting on Aug. 1, a person familiar with the negotiations said Monday.

  • Cost of Day Care Sparks Discontent at Google HQ Sunday, 6 Jul 2008 | 10:59 AM ET
    Google Headquarters

    Google is under fire from a handful of parents who work at the company's Silicon Valley offices for price hikes in the cost of on-site day-care services, the New York Times reported Saturday.

  • TNS Rejects $2.14 Billion Revised Bid from WPP Thursday, 3 Jul 2008 | 6:58 AM ET

    1st paragraph of story should go here

  • Nike “Air McFlys” Finally Hit Store Shelves Wednesday, 2 Jul 2008 | 10:23 AM ET
    Nike Hyperdunk sneaker

    The “Back to the Future” movie franchise, which produced three movies from 1985 to 1990, generated an impressive $935 million in gross box office receipts. Nike will be releasing their new Hyperdunk in a teal version to make it look like the “Air McFlys.” Shoe collector shop Undefeated in Santa Monica will get first dibs as they’ll sell less than 100 pairs today.

  • Should Sponsors Get Money Back If Athlete Is No Show

    But it's an interesting dilemma. Given the cost of things, at what point should sponsors, or ticket holders for that matter, be able to get some compensation for a lesser expectation? At what point does is the subject to change line after the asterisk just not acceptable?

  • Philadelphia Soul

    Because of television commitments, the playoff game has to played on Saturday, July 5th. Realizing they were in a tough spot, the team management brainstormed and came up with the idea to give away tickets to the exact area where their star player comes from.

  • A Spate of Ads Gives Vent to That Howard Beale Feeling Thursday, 26 Jun 2008 | 12:51 PM ET
    Peter Finch as Howard Beale, a character from the movie Network.

    Advertisers are trying to capture the spirit of outrage in campaigns that reflect and capitalize on the angry mood of the American consumer, the New York Times reports.

  • O.J. Mayo Signs With Nike Thursday, 26 Jun 2008 | 11:36 AM ET
    OJ Mayo

    O.J. Mayo’s marketing agent Maverick Carter, CEO of LRMR Marketing, confirmed this morning that Mayo has signed a four-year deal with Nike.

  • Not a "Djoking" Matter Wednesday, 25 Jun 2008 | 2:11 PM ET
    Novak Djokovic

    After his second round loss to Marat Safin, Novak Djokovic was asked--in his post-match press conference--about his change in brand of shoes, which we've been monitoring very closely.

  • Joe Alexander "Bucking" The Trend? Wednesday, 25 Jun 2008 | 1:00 PM ET
    NBA Draft

    On Monday, I wrote about how the shoe money has dried up for this year's crop of NBA Draft picks. So much so, I'm hearing, that we might not see a single player ink a deal worth more than $2 million annually.

  • Djovokic Wears Nike Again, But Loses Wednesday, 25 Jun 2008 | 11:14 AM ET
    Novak Djokovic

    Just a day after I revealed that Novak Djokovic was wearing Nike shoes despite having a contract with Adidas, the third-ranked player in the world (still wearing Nikes) lost in three straight sets in the second round today to Marat Safin, now the 75th ranked player in the world.

  • Yahoo Shares Leap, but Source Denies Buyout Talks Tuesday, 24 Jun 2008 | 2:00 PM ET

    Shares of Yahoo jumped on a report that Microsoft is back in talks to buy the company, though sources have told CNBC that no deal is in the offing.

  • WPP's Revenues Rise, On Course for Full-Year Target Tuesday, 24 Jun 2008 | 1:53 PM ET

    WPP Group, the world's second-largest advertising company, said on Tuesday like-for-like revenues rose by 4.5 percent in the first five months of the year.

  • Novak Djokovic Switches Adidas For Nike At Wimbledon? Tuesday, 24 Jun 2008 | 9:53 AM ET
    Novak Djokovic

    If someone said they’d pay you thousands and thousands of dollars to wear a shoe, how bad would a shoe have to be for you not to wear it? I’m asking that of Novak Djokovic today.

  • Start-Up Sues Google Over E-Mail Switching Tool Tuesday, 24 Jun 2008 | 6:45 AM ET
    Google Headquarters

    Google was named Monday in a trade secrets lawsuit alleging that the company's business software unit copied a tiny start-up's tool for moving customers off of Microsoft software onto Google's.

  • Ed Asner, Sandra Oh, 'Seinfeld' -- & ME Monday, 23 Jun 2008 | 4:12 PM ET
    actor_75.jpg

    One week until the SAG contract expires, and a deal appears highly unlikely. This as the Screen Actors Guild celebrates 75 years of butting heads with the studios. But Tom Hanks is among those actors telling SAG to butt out of another union’s contract offer...

  • No Shoe Windfall for NBA Draft Picks Monday, 23 Jun 2008 | 12:01 PM ET
    NBA Draft

    It's the Monday before the NBA Draft and not one top draft pick has signed with a shoe company. It’s partly due to the fact that there’s just not one standout slam-dunk, marketable player in Derrick Rose, Michael Beasley or O.J. Mayo. But it’s also due to several other factors that can’t be ignored...