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Suntory Holdings is acquiring Beam for $13.6 billion. CNBC's Sara Eisen reports on signals of a boom in the business of booze.
Gabelli Funds Chairman and CEO Mario Gabelli owns 4 million shares of Beam, which is being acquired by privately held Suntory. He provides insight on the deal's benefit for shareholders.
Suntory of Japan has agreed to acquire the maker of Jim Beam and Maker`s Mark bourbons for $13.6 billion. The "Squawk on the Street" news team breaks down the deal.
As Colorado and Washington light up their legal pot experiments, brewers are marking the milestone with some novelty beers.
Re/code co-executive editor Kara Swisher provides insight on why Yves Béhar is standing out in Silicon Valley.
Trevor Stirling, senior research analyst of European beverages at Sanford Bernstein, says Sean 'Diddy' Combs is a "marketing genius" after helping boost Ciroc vodka sales and teaming up with Diageo to take over tequila brand DeLeón.
Bottoms up! Founder of Tequila Avion Ken Austin discusses competition and the cost of agave, is which is up roughly 500 percent in the last 2 years. Austin expects to remain big in the tequila space.
Discussing Constellation Brands 3Q earnings beat due to big beer sales, with Rob Sands, Constellation Brands president & CEO.
Coke has underperformed its blue chip peers. Jonathan Feeney, Janney Montgomery Scott senior analyst, and Abigail Doolittle, Peak Theories founder & analyst, debate the play on Coca-Cola. Doolittle says Coke is too expensive and is set up for potential profit taking.
Nicholas Pollacchi, The Whisky Dog CEO, advises investors on what to look for when investing in Scottish whiskey.
Moet was named the official New Year's Eve champagne for Times Square. Belinda Chang, Moet & Chandon champagne educator, discusses champagne etiquette and the industry standard amid declining sales.
John Kapon, Acker Merrall and Condit CEO, shares the top wine brands of 2013. Kapon recommends wine as an investment.
Brown-Forman's chief entertainment officer Tim Laird discusses trends in whiskeys and bourbons, and shares a few cocktail recipes for the holidays.
Coffee commodity prices have plummeted this year, yet the price of a cup of coffee has barely moved. CNBC's Kate Kelly takes a look at what's going on.
Gabelli Funds Chairman and CEO Mario Gabelli discusses his top booze and "aging" stock picks.
The departure of a possible Coca-Cola chief executive has put the global chief customer officer in contention to eventually succeed CEO Muhtar Kent.
Former Merrill Lynch investment banker Sharon Severns quit her job on Wall Street to open specialty wine shop Amanti Vino.
Pepsi will replace Coca-Cola as Buffalo Wild Wings' beverage supplier. FMHR trader Stephanie Link is a bull on Coca-Cola, while Mike Murphy likes Pepsi's stock better.
Constellation is the world's largest publically traded wine company with brands across the wine, beer and spirits categories. Rob Sands, Constellation Brands president & CEO, discusses the company's holiday advertising strategy and how they appeal to millennials.
CNBC.com personal finance reporter Kelli Grant reports on retailers adding bars and restaurant spaces in stores for customers. Grant says retailers hope customers have a break inside the store instead of leaving.