Business of the Beijing Olympics

  • Olympics Will Be Digital Games, WPP CEO Monday, 4 Aug 2008 | 12:16 PM ET

    Close to two-thirds of viewers of the Olympics will get their information on-line, according to new research by WPP.

  • Beijing Games 2008 -- Risky Business For China Tuesday, 7 Aug 2007 | 5:47 PM ET

    China has a lot to gain from hosting the 2008 Summer Games, but there are two areas that pose particular risks to the country’s image and reputation -- political dissent and the environment.

  • Beijing Games 2008 -- Video Roundup Friday, 10 Aug 2007 | 10:50 AM ET

    One year from Wednesday, Aug. 8, the 2008 Olympic Games will begin in Beijing -- focusing the world's attention on China like never before.  As part of our one-year countdown to the games, CNBC sent Darren Rovell and Melissa Lee to China for a series of special reports.

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    American swimmer Michael Phelps needed a little help from his friends on Monday to keep alive the dream of an unprecedented eight Olympic golds.

  • Beijing Games 2008 -- Home To The Games Tuesday, 7 Aug 2007 | 5:54 PM ET

    Here’s a list of cities that have hosted or will host the games since the end of World War II.

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    The 2008 Beijing Olympics present an unparalleled marketing opportunity for global brands looking to expand their presence in the dynamic Chinese market.

  • Beijing Games 2008 -- Related Links Thursday, 31 Jul 2008 | 2:56 PM ET

    Here's a sampling of international websites where you  can learn more about the Olympics, Beijing and  China.

  • Beijing Games 2008 -- Game For The Games Tuesday, 13 Nov 2007 | 2:00 PM ET

    Athletes and companies alike are looking forward to the opportunity to shine under the spotlight in what will be a special event in the history of the Olympic games.

  • Beijing’s Olympic Venues & Notable Sites Thursday, 31 Jul 2008 | 1:18 PM ET

    Leading up to the Summer Games, Beijing has seen a building boom that has added new buildings, stadiums and structures to the city. Take a look at some of the key sites.

  • Chinese Fans Told to Turn Down Pressure on Athletes Thursday, 14 Aug 2008 | 12:15 AM ET

    Just imagine the pressure. The weight of a nation's expectations is on your shoulders, one fifth of humanity is cheering you on. And then you lose.

  • China By The Numbers Tuesday, 12 Aug 2008 | 9:26 AM ET

    With the 2008 Summer Game's set to begin today in Beijing, here is a look at China By The Numbers:

  • Search For China's Soul  Monday, 18 Aug 2008 | 3:15 PM ET
    "OUT OF MAO’s SHADOWS: The Struggle For The Soul of a New China"

    "China wants to use these Games to reintroduce itself to the world, to celebrate its return to the ranks of world powers and its remarkable economic success over the past three decades....But, the Olympics might bring about changes that could make the party nervous."

  • Beijing Pollution Threatens Success of Summer Games Tuesday, 24 Jun 2008 | 2:54 PM ET
    Buildings seen through thick pollution in Beijing, China.

    Visitors to this summer’s Beijing Olympics will get an immediate lesson in the environmental cost of China's break-neck economic development: the world's worst air pollution.

  • Beijing 2008 -- Olympic Venues Almost Complete Monday, 31 Dec 2007 | 1:33 PM ET

    A top official of the games says work has finished on schedule for  36 competition venues The National Stadium is expected to be finished by March.

  • They Got Game Monday, 25 Aug 2008 | 11:40 AM ET

    With the Olympics now over, sports marketers are now going to start figuring out what athletes they should attach their brands to. So here's my top 25 Beijing Olympians in terms of their marketability, in order of how they'll be coveted by the corporate world.

  • Beijing Readies New Airport Terminal Tuesday, 13 Nov 2007 | 2:01 PM ET

    The 986,000 square meter terminal is a crucial addition to the overstrained airport ahead of the Beijing Olympics next August. The airport has a design capacity of 35 million passengers but last year handled 48.7 million.

  • General Motors Making Inroads Tuesday, 5 Aug 2008 | 7:19 AM ET
    The Big Drive Into China

    While many cars are off the road to ease pollution during the Olympics, American carmakers hope this market will lead to salvation, with CNBC's Phil Lebeau

  • Visa Plays Its Cards Right Thursday, 7 Aug 2008 | 8:45 AM ET
    Visa in China

    Hans Morris, Visa president, discusses Visa's installation of 90,000 ATMs in China prior to the Olympics and his company's association with swimmer Michael Phelps.

  • Visas To Vistas Tuesday, 13 Nov 2007 | 2:01 PM ET

    Visiting China is a lot easier than it used to be but there's still plenty for visitors to consider. Here's some tips on visas, vaccinations and other practical matters.

  • Hotels Build A Name Friday, 8 Aug 2008 | 6:38 AM ET
    Marriott in China

    CNBC's Carl Quintanilla looks at the challenge of finding enough hotel rooms for the expected 500,000 visitors to Beijing.