NCAA rule changes resulted in nearly $160 million a year in additional benefits for major-college athletes. USA TODAY reports.» Read More
Sixth grader Sam Holtz and his father Butch Hotlz,, discuss how the 12-year old picked the winning brackets and why he can't collect the ESPN prize.
Hedge and private equity fund managers predicted the Final Four this year. See who got it right.
CNBC's Steve Liesman analyzes whether high grossing college sports events should distribute some of that money to the players. A poll in a CNBC survey reveals what people had to say.
NBC's Dave Briggs, weighs in on the final NCAA matchup, and paying college athletes.
CNBC's Steve Liesman has the results of a recent poll on what fans think about paying NCAA players.
NCAA President Mark Emmert says Indiana's "religious freedom" law goes against what higher education and America is all about.
Mark Emmert, NCAA president, weighs in on Indiana's "religious freedom" law and the money behind college basketball.
NBC Sports Dave Briggs says the final four 2015 NCAA tournament is a dream mashup.
Basketball Hall of Fame coach Dean Smith, who died Feb. 7, left each of his former players $200 in his will.
According to data from SportsBookReview.com, Kentucky has 1-1 odds of winning the tournament. This team gets 80 to 1.
Top companies are making huge strides through their NCAA March Madness commercial spending.
CNBC's Eric Chemi reports on the big businesses of March Madness as brands battle for eyeballs in the NCAA men's basketball tournament.
NBC's David Briggs, provides his outlook on the 2015 NCAA Basketball Tournament.
Harvard won't win this year's tournament, but it does win when it comes to fashion, according to data from Polyvore.
NCAA "March Madness" kicks off today with a lot of money being put behind the games. CNBC's Eric Chemi discusses further.
The smart-money brackets: CNBC.com got some of the world's elite investors to pick their NCAA Final Four.
President Barack Obama picked the undefeated Kentucky Wildcats to win the NCAA men's basketball tournament.
Ed Feng, who runs the Power Rank sports subscription service, breaks down how the true experts in the game win their tournament pools.
March Madness is upon us, and that means it's time to fill out a bracket. CNBC.com's Eric Chemi gives you the tips you need to win your office pool this year.
CNBC's Eric Chemi discusses why the market performs well during March Madness.