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  • On the Democratic side is Andrew Bleeker, a 30- year-old wunderkind who founded the digital consulting firm Bully Pulpit Interactive after whipping up President Barack Obama's digital outreach strategy for his second presidential run in 2012.. The veteran strategist helped sweep several Republican senators into office in 2014, including Iowa's Joni...

  • July 21- Yahoo Inc forecast lower-than-expected revenue for the current quarter as it struggles to revive its core online advertising business and spends more to attract users to its websites. Yahoo has been developing content for its mobile platform to drive user engagement and ad sales as its core online advertising business struggles in the face of stiff...

  • July 21- Yahoo Inc reported a lower-than-expected profit, hurt by higher spending to attract users to its websites to better compete with Google Inc and Facebook Inc.. Shares of Yahoo fell 2 percent to $38.78 in after-market trading on Tuesday. Yahoo has been developing content for its mobile platform to drive user engagement and ad sales, as its core online...

  • July 21- Omnicom Group Inc, the biggest U.S. advertising company, reported quarterly revenue that beat analysts' average estimate, helped by a rise in spending in North America. Omnicom, whose clients include Apple Inc, McDonald's Corp and Adidas, said a strong dollar reduced worldwide revenue by 7.1 percent, lower than the 7.5 percent it forecast in April.

  • BRIEF-EXPERIAN SAYS SOLD RETAIL INTELLIGENCE BUSINESS. *Footfall's revenue for year ended 31 March 2015 was $39 mln, which was included within marketing services. *Divested its retail intelligence business, Footfall, for a cash consideration of 38.5 mln stg to Tyco.

  • Subway's chief marketing officer to leave company Monday, 20 Jul 2015 | 3:20 PM ET

    Subway declined to comment beyond confirming that Pace is leaving. Pace said his departure from Subway is slated to be effective Sept. 30 and that the company is conducting a search for a replacement. He responded to emails from an account for his new marketing firm, which on Monday only had information online about his move from Subway and his email address.

  • MEXICO CITY, July 16- OHL Mexico said on Thursday that audits it commissioned after becoming embroiled in a corruption scandal showed that the terms of two concessions it holds comply with the law. The audits, which the board asked consultants KPMG and FTI Consulting as well as law firm Jones Day to carry out, looked at two highway concessions in the State of Mexico...

  • SAO PAULO, July 14- Sky-high power prices in Brazil following the worst energy crisis in 15 years will favor quick expansion of distributed solar generation in the country, according to investors and consultants. Brazil's power sector watchdog Aneel is holding public hearings to discuss regulations to expand the system. "Power generation, particularly solar...

  • Beer battle brews as Heineken returns to Myanmar Friday, 10 Jul 2015 | 2:08 AM ET

    The opening of a new Heineken manufacturing site on Sunday will mark the latest salvo in what is a brewing Asia beer war, the Financial Times reports.

  • MUMBAI, July 8- India's IT outsourcing firms are betting on U.S. The United States is the biggest market for the outsourcing industry, which is dominated by Tata Consultancy Services Ltd, Infosys Ltd and Wipro Ltd.. "In terms of technology maturity, other sectors like manufacturing, banking, are a lot more mature than healthcare," said Rajib Bhattacharya, head of a...

  • Advertising group WPP to appoint executive in Cuba Thursday, 2 Jul 2015 | 6:39 AM ET

    LONDON, July 2- WPP, the world's biggest advertising group, is to appoint an executive in Cuba, saying on Thursday it would be the first major international communications services group to conduct business on the Communist-ruled island. The move comes a day after the United States and Cuba formally agreed to restore diplomatic relations on July 20, setting up a...

  • SEATTLE, June 29- Microsoft Corp said on Monday it will hand over its display advertising business to AOL Inc and AppNexus Inc, and sell some map-generating technology to ride-hailing app company Uber, as it slims down its money-losing online operations. The moves mean Microsoft will focus on its growing search advertising business based on its Bing search...

  • June 29- Microsoft Corp said on Monday it will hand over its display advertising business to AOL Inc and AppNexus Inc, and sell some map-generating technology to ride-hailing app company Uber, as it slims down its money-losing online operations. The moves mean Microsoft will focus on its growing search advertising business based on its Bing search engine, and...

  • June 29- Microsoft Corp will close its web display advertising business, handing operations over to AOL Inc and AppNexus Inc and cutting about 1,200 jobs, Bloomberg reported. Some of the affected employees will be moved to AOL and AppNexus, while some more will be offered positions at Microsoft, Bloomberg said, citing a person with knowledge of the matter.

  • *WPP's Sorrell says trading tough this year. In separate interviews on Friday, Martin Sorrell of WPP and Maurice Levy of Publicis sounded cautious about the prospects for the advertising market, citing a lack of vibrancy in the U.S economy, weakness in Brazil, Russia and China, and Europe's continued fragility. For his part, Sorrell said that the major companies...

  • June 25- Accenture Plc raised its full-year revenue forecast for the third time, reflecting continued strong demand for the company's consulting and outsourcing services. Accenture raised its full-year revenue growth forecast to 9-10 percent on a local currency basis. New York- based Accenture's rivals include India's Infosys Ltd and Tata Consultancy...

  • At the industry's biggest annual conference in Cannes this week the main topic of conversation among the 13,000 delegates is the 18 companies- from consumer products giants Proctor& Gamble and Unilever to automakers like BMW and Volkswagen- that have decided to re-think which agencies they want for marketing advice. The reviews are an unnerving prospect for...

  • LONDON, June 22- Surging growth in advertising via mobile phones and tablet computers will help Internet advertising overtake television as the dominant medium for global ad spending by 2017, a leading media buyer forecasts. The forecasts, based on media buying and planning trends detected by the company's local offices or affiliates, see the Internet...

  • June 19- EBay Inc said it has sold its 28.4 percent stake in Craigslist Inc back to the online classified advertising company. The companies have been feuding for years in civil court over allegations that eBay took a stake in Craigslist and then misappropriated confidential information while secretly planning its own classifieds site.

  • NEW YORK, June 18- Cablevision Systems Corp has dropped a lawsuit against Verizon Communications Inc as it sought to combine the case, involving a television commercial that had targeted Verizon's FiOS, with another between the rival companies. The lawsuit in Manhattan had sought a court order declaring as truthful a Cablevision commercial claiming...