Consumer Goods Consumer Nation


  Monday, 9 Nov 2009 | 11:48 AM ET

Shopping for Answers

Posted By: Jane Wells

It's a beautiful day in New York City, where 200 CEOs in the retail business are gathering after a stormy year. This is not shopping weather — so instead we go shopping for answers.

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  Friday, 6 Nov 2009 | 2:54 PM ET

Consumers Haven't Changed, They Are Just Pickier

When consumers shut their wallets tight last year, caught in the vice grip of the financial crisis, many analysts expected that the downturn was so severe that it would make permanent changes in how consumers behaved.

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  Thursday, 5 Nov 2009 | 8:41 PM ET

Boomers in Denial About Retirement Savings

No doubt last year’s financial crisis dealt a body blow to many investors, but many Boomers approaching retirement have yet to turn their reaction to last year’s events into action.

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  Thursday, 5 Nov 2009 | 3:44 PM ET

Teen Unemployment: Will Work for Jeans and T-Shirts

Shares of teen apparel retailers are getting hit particularly hard Thursday in the wake of October same-store sales results.

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  Wednesday, 4 Nov 2009 | 3:33 PM ET

Study Reveals What's Really Going on in Aisle Six

As the holiday price wars rage on, it's worth taking a step back and thinking about what it really takes to win a consumer's heart. The answer isn't always prices.

As the economy soured, consumers became increasingly resourceful in order to make ends meet. Sure, many people traded down to less expensive brands, including generics, but that doesn't mean everyone was shopping on price alone.

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  Friday, 30 Oct 2009 | 12:29 PM ET

McPrank: Teens Get A Bad Rap at McDonald's

"Two all beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun."

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  Thursday, 29 Oct 2009 | 3:17 PM ET

Holiday Surveys: Putting Tinsel on a Charlie Brown Tree

The holiday surveys keep pouring in, and at a quick glance these polls send mixed signals.

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  Wednesday, 28 Oct 2009 | 1:27 PM ET

A New Competitor Pops Up in the Toy War

Posted By: Krystina Gustafson

Toys 'R Us isn't the only toy store taking advantage of the void that KB Toys' bankruptcy left at shopping centers and malls.

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  Wednesday, 28 Oct 2009 | 1:27 AM ET

Toy Price Wars Rage On, but Now There's an App for That

Ah, the steely concentration of a child poring over a toy catalog, working on the perfect holiday wish list. There's nothing quite like it, except for, perhaps, the steely concentration of Mom or Dad poring over the same toy catalog trying to figure out how to make those wishes come true on a budget. Well, now there's an App for that.

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  Tuesday, 27 Oct 2009 | 2:26 PM ET

Five Reasons US Retailers May Have Jollier Holiday This Year

Don't believe the drop in consumer confidence. Shoppers may be more willing to spend again soon.

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About Consumer Nation

  • From the products to the pitches to the people who buy them, we are a Consumer Nation. This blog focuses on all things consumer, taking the pulse of the attitudes that shape purchasing decisions, and providing insights that will help keep marketers, entrepreneurs and investors up-to-date on where trends are heading.


  • Christina Cheddar Berk is editor of's Consumer Nation and chief trend spotter.

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    Courtney Reagan is CNBC's Retail Reporter.

  • Tom Rotunno

    Tom is a Senior Editor and Assignment Desk Manager for CNBC TV. He also writes about the business of beer for

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  • Stephanie Landsman is one of the producers of "Fast Money."

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