Daunte Culpepper, the former Vikings star QB, spent a lot more time worrying about X's and O's than he did PSI's.» Read More
Athletes have never been able to monetize their Web sites. Content just hasn't been steady enough for those sites to drive regular page views and therefore sell ads. But a new venture by Brand Affinity Technologies (BAT), which has a network that allows companies to pick athlete spokespeople in a matter of days, might change the content revenue stream for athletes.
A class action lawsuit filed by former college athletes against the NCAA and Electronic Arts could take a huge bite out of the video game maker's revenues, should the athletes win the case.
In his brief tenure as commissioner of the Pac-10 (now Pac-12), Larry Scott has done an incredible job. He brought in Colorado and Utah, pulled in a 12-year, $3 billion TV contract with ESPN & Fox and recently announced a national Pac-12 Network along with six regional channels to more intensely cover the conferences' 12 schools. We sat down with Scott today to talk about the remarkable business that is college sports.
A company which obtained the marketing rights to Bo Jackson is suing fast food company Chick-fil-A , saying the unauthorized use of the dual sport great in one of the chicken company's commercials damaged the potential of one of its products.
If there was one NFL-related business that might not recover from the short offseason due to the work stoppage, fantasy football would have been it.
Private-sector meteorologists are selling customized weather data to a myriad of enterprises — from agriculture to construction to transportation .
What are some of the more notable products available on the market today that are said to enhance athletic performance? Click ahead and find out.
When the the folks at Madison Square Garden were dreaming up new features for their big renovation, giving fans the option of seeing Knicks and Rangers players leaving the locker room to go onto the court and the ice was a must-have.
What are some of the sports contracts that had terrible consequences for the teams that wrote them? Click and find out.
Some labor wars have led to big damage to a particular company while others have managed to get by; but this upcoming year is going to be the most successful year in NFL history.
London has been waiting for the Olympics since they were awarded to the UK's capital by the International Olympics Committee in 2005.
New York TImes sold more than half its 17 percent stake in the company that owns the Boston Red Sox, according to a filing with the Securities and Exchange Commission Friday.
Minutes after the players agreed to the terms of the Collective Bargaining Agreement today, New England Patriots owner Robert Kraft stepped up to the microphone and told fans he was sorry. It's a great gesture and it might be true for Kraft, but it isn't true of the owners and players collectively.
Judson Laipply became as big of an Internet sensation as one could become. His 2006 YouTube posting of “The Evolution of Dance” has been seen by more than 177 million people. That led to a second version, "The Evolution of Dance 2," which also proved to be a hit. On Monday, Laipply took it a step further as ESPN, and its ad firm Wieden + Kennedy, commissioned him to do “The Evolution Of The Touchdown Dance.”
For the past month, the estimated 24 million fantasy football players who spend $800 million a year on the game have sat on the sidelines as the owners and the players haggled over a new labor agreement. With rookies and free agents not signed, it was impossible to move forward. The loss of time has crippled the fantasy publishing business as magazines were scrapped, but with fans as hungry as ever before, the fight to get a piece of the fantasy information business is now fiercely competitive.
A couple months ago I let it be known on my Twitter feed: I wanted to sing the National Anthem in a Major League stadium. The offers came in. The Dodgers, the White Sox, the Pirates, the Tigers and the Tampa Bay Rays. But it was the Rays who ultimately gave me the best offer.
New York Mets owners Fred Wilpon and Saul Katz are reportedly desperate to find a new potential minority partner after it suddenly dawned on them that investor David Einhorn may be trying to take the whole team from them.
Once seen as untouchable, Philadelphia Eagles quarterback Michael Vick is making quite a marketing comeback. Fresh off a new deal with Nike, Vick told CNBC on Wednesday that he has a new deal with Double Eagle Holdings, parent company of Fuse Science, which has developed an anti-inflammatory topical gel as well as electrolyte and energy drops that are said to replenish and give a jolt to athletes who take them orally.
The definition of the word “sport” is wide and includes activities that nobody should be disqualified from participating in simply because they lack an Adonis-like physique.
Pittsburgh Steelers running back Rashard Mendenhall is firing back, suing the company that terminated him and asking for more than $1 million in damages.
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