CNBC's Dominic Chu reports on Cleveland's reaction to LeBron James' homecoming and how one fan thinks it will help the city's job recovery.» Read More
We don’t usually do art here at “SportsBiz” but we couldn’t help notice the attention that was being given to a particular artist who used Nike shoes as his canvas. After seeing a couple of his “works,” we wanted to find out more about this man. His name is Daniel Reese and he’s a 22-year-old from Merseyside, a county in northwest England.
Michael Jordan might be retired, but he’s still the most powerful force in the basketball marketing world. He has proved that in the shoe business and now he’ll get his chance on a video game cover. Jason Argent, vice president of marketing for 2K Sports, confirmed to CNBC.com that the Charlotte Bobcats owner will appear on the cover of NBA 2K11, which will hit stores on Oct. 5.
Those who watch Saturday night’s junior middleweight title fight between Yuri Foreman and Miguel Cotto, either in Yankee Stadium or on HBO, will see plenty of Under Armour logos. That’s because the apparel brand has agreed to sign a sponsorship deal with Top Rank Boxing, which is promoting the fight.
Vitaminwater has Kobe Bryant and Gatorade has Kevin Garnett, but neither of the sports drink forces owned by Coca-Cola and Pepsi, respectively, was able to sign one of the hottest names coming into the Finals. That man is Celtics point guard Rajon Rondo.
There is no free agent summit. LeBron James, Dwyane Wade, Chris Bosh and Amar’e Stoudemire aren’t meeting in some undisclosed location to sit down and plan the future of the NBA.
For the fifth time in 30 years (27 to be exact), the Boston Celtics will play the Los Angeles Lakers. It's the most any two teams in the four major sports have played each other in championship games over the last three decades.
The Maloof family is a powerful force in business, both in sports as owners of the Sacramento Kings and organizers of the Maloof Money Cup, and in Las Vegas, where they own The Palms. I sat down with the oldest brother Joe Maloof to talk about their sports enterprise.
After 57 years of going virtually unchallenged, the Wiffle Ball is going to face some serious competition from what I think is one of the best sports play products to ever be invented.
Crons Come Ready Performance Protein Bars will be marketed directly to the same high school and college market the company makes uniforms for. Cavanaugh's pitch: Sports nutrition is still an untapped part of the sports performance equation.
In the late 90s, a company called Broadband Sports was signing athletes to Web site deals, with the idea being to empower the athlete to take control of their own brands by disseminating their own news and selling their own merchandise. But, in the end, athletes weren’t really on board with writing about themselves frequently enough for fans to make their sites worthwhile destinations and the retail space never was fully developed.
Tomorrow marks the six-month anniversary of Tiger Woods’ car accident and the revelation of the affairs that followed. With the half-year mark upon us, we take a look at Brand Tiger and the companies that are and were affiliated with him.
Yesterday, the Supreme Court unanimously ruled that the NFL was not a single entity and therefore judges in a lower court must now decide if the league has the right to sell the licensing rights to all 32 of its teams. And while much has been talked about the labor ramifications of this, which were actually never truly in play, fewer have talked about what happens if the NFL actually loses this case.
Sports fans love lists and that means that a new offshoot of Dan Abrams’ Mediaite site called SportsGrid has a pretty good chance of being a highly trafficked site. SportsGrid.com, which will launch Wednesday morning, borrows the PowerGrid system built for its sites like Mediaite, the main site that includes rankings of media members and Styleite, a fashion and beauty culture site, and translates it to the sports world.
I get it, selling tickets is tough. Tougher in a down economy, and worse yet if you’re a bad team in said down economy. dd an existence in a small or mid-market and a job in the ticket sales department can be akin to selling funeral plots. The Cleveland Indians know this all too well.
The recent announcement that FedEx would not be back as title sponsor of the Orange Bowl is noteworthy for the reason why the 21-year relationship ended.
Later today, NFL owners could give New York the nod for the 2014 Super Bowl. It’s being reported that it will be the first Super Bowl in a cold weather environment. Not true. It would be the first Super Bowl game being PLAYED in outdoors in a cold weather city, but the Super Bowl is so much more than the game itself for those that actually attend the game.
To date, no major sports franchise has implemented a sustainable business model where they give away a substantial portion of their tickets away for free to all of their home games. Here are the reasons why I think it could work.
As the cost of constructing these buildings continues to climb, how do you offset the need for greater revenue generation when there is an inherent lack of ability to accommodate additional event days for other uses in these custom, single purpose designs?
Flash-forward to 2011. The NFL is within the throes of a lockout. Players have formed picket lines. Stadiums, once teaming with fans, sit silent. Instead of CBS, FOX, NBC, ESPN and the NFL Network showing you games, you’re getting the likes of tennis or bowling as part of replacement programming.
Companies are like people. They all have personalities. A company can be viewed as either staid and stiff or exciting and vibrant, based on what customers, employees and shareholders see the company doing.
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