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  • Keegan Bradley

    Keegan Bradley undoubtedly was feeling the pressure as he was closing out the PGA Championship last night in a playoff victory over Jason Dufner. After all, the difference between first and second was $540,000.

  • Under Armour Gets On The Right Track With Running Shoe Friday, 12 Aug 2011 | 12:11 PM ET
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    For all I know, the folks in the footwear department at Under Armour have a picture of me on their dartboard. For years, I've dissed their shoes. At least for me, they just didn't feel good. I know many in the marketplace felt the same way. But Under Armour didn't grow in the face of Nike because its executives were ready to lose. And after a much needed year off to regroup, I'm here to tell you that Under Armour is now armed with the shoe and the idea that will at least give them a chance to grab some serious marketshare.

  • Dwight Howard

    Dwight Howard was surprised at his home in an Orlando suburb on Wednesday by the folks at Skittles. The candy brand, owned by Wrigley, made a custom pinball machine featuring images of the Orlando Magic center accompanied by pictures of the candy. A slot in the front of the machine has room for about 30 packs of Skittles.

  • Top Jobs for Sports Fans Thursday, 11 Aug 2011 | 4:09 PM ET
    The field of professional sports is as competitive as they come, and sadly, not everyone gets to play. For every athlete who makes the cut and plays at the professional level, there are countless others who will never be so lucky. Sometimes a promising career is hobbled by an injury. Sometimes a fire in the belly doesn’t burn as brightly as it needs to. And sometimes the player simply isn’t that good. Indeed, the reasons behind the dashed dreams of aspiring athletes are many.But cheer up! Just b

    Professional athletes need people to make their lives run smoothly, so click ahead to see careers in sports that are performed outside of the spotlight.

  • How Much Do Donors Pay For College Football? Thursday, 11 Aug 2011 | 3:28 PM ET

    One of the big mysteries in the business of the college game is how much donors pay for their seats at games. The ticket prices are public, but donation levels are rarely made explicit.

  • The Top 25 Names In College Football This Year Wednesday, 10 Aug 2011 | 1:01 PM ET
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    I've always been obsessed with crazy names. In 1997, as sports editor of the Northwestern Chronicle, I unveiled my first name team.

  • Tiger Woods Close To Career Low Earnings Per Round Wednesday, 10 Aug 2011 | 11:01 AM ET
    Tiger Woods

    Tiger Woods is having an awful year. In the six tournaments he has completed, he has finished in an average position of 23rd. How badly is that hurting his bank account?

  • Mike Tyson Autographs Hotter Than Ever Tuesday, 9 Aug 2011 | 3:35 PM ET
    Mike Tyson

    Mike Tyson has certainly had his ups and downs, but the 45-year-old who fought his last fight six years ago is more coveted in the collectible world now than he was during his career.

  • beer_generic_1.jpg

    Some college athletic departments are figuring out the answer to juicing revenue — beer.

  • deer_200.jpg

    The latest and greatest performance enhancer, if you've been living under a rock, is deer antler velvet. On the surface, it seems like it could make sense. The coating on the antlers of young male deer that contribute to the growth of that part of their body could help athletes. First, the NFL prohibited Oakland Raiders coach Hue Jackson from endorsing it. Now, according to SI.com, Major League Baseball is warning players about using it.

  • Coaches are more likely to ban Twitter than deal with it.

  • National Anthem Crossed Off Bucket List Thursday, 4 Aug 2011 | 1:12 PM ET
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    My bucket list isn't a physical list I have somewhere, but I know an opportunity when I see it. I competed in a hot dog eating contest, took a Josh Beckett fastball, tried to return Andy Roddick's serve and flown in a blimp over New York City. This year, I decided I wanted to sing the National Anthem at a baseball stadium. I put the challenge out to Twitter and I had seven teams come back with offers.

  • Should DirecTV Charge More For Sunday Ticket? Thursday, 4 Aug 2011 | 9:41 AM ET
    Direct TV

    It's something you'd never hear from a NFL fan, but I've certainly heard from more than a few DirecTV investors: Why doesn't DirecTV charge more for its Sunday Ticket package?

  • Winskie: The NFL — More Than Just a Game Wednesday, 3 Aug 2011 | 1:07 PM ET
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    There was a lot more hanging in the balance than just the $3 billion in advertising revenue that football generates each season. Few franchises present better opportunities for brands and marketers to capture the hearts and minds of consumers than the NFL.

  • Fantapper Hopes To Change Fan Media Consumption Wednesday, 3 Aug 2011 | 10:44 AM ET
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    Athletes have never been able to monetize their Web sites. Content just hasn't been steady enough for those sites to drive regular page views and therefore sell ads. But a new venture by Brand Affinity Technologies (BAT), which has a network that allows companies to pick athlete spokespeople in a matter of days, might change the content revenue stream for athletes.

  • Electronic Arts Headquarters, Redwood City, California

    A class action lawsuit filed by former college athletes against the NCAA and Electronic Arts could take a huge bite out of the video game maker's revenues, should the athletes win the case.

  • Pac-12 Conference

    In his brief tenure as commissioner of the Pac-10 (now Pac-12), Larry Scott has done an incredible job. He brought in Colorado and Utah, pulled in a 12-year, $3 billion TV contract with ESPN & Fox and recently announced a national Pac-12 Network along with six regional channels to more intensely cover the conferences' 12 schools. We sat down with Scott today to talk about the remarkable business that is college sports.

  • jackson_bo_200.jpg

    A company which obtained the marketing rights to Bo Jackson is suing fast food company Chick-fil-A , saying the unauthorized use of the dual sport great in one of the chicken company's commercials damaged the potential of one of its products.

  • NFL Fantasy Business Recovers Quickly Monday, 1 Aug 2011 | 9:52 AM ET
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    If there was one NFL-related business that might not recover from the short offseason due to the work stoppage, fantasy football would have been it.

  • Business Forecast — Good Monday, 1 Aug 2011 | 9:26 AM ET
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    Private-sector meteorologists are selling customized weather data to a myriad of enterprises — from agriculture to construction to transportation .

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