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  • Brad Pitt in Moneyball

    "Moneyball" is not just a baseball story. It is a fascinating look at how breaking old thinking and applying new metrics can improve efficiency and generate better results. Some have called this the best book on marketing that’s not about marketing.

  • lacrosse_girls_520.jpg

    The Sporting Goods Manufacturers Association has released its extensive study on team sports in America, arrived at by conducting more than 38,000 interviews earlier this year. Here are some of the most interesting facts.

  • Athletes With Foreclosed Homes Thursday, 22 Sep 2011 | 12:15 PM ET
    The list of athletes who lost huge sums of money after their playing days ended is long. Evander Holyfield may have been fearsome in the ring, but that didn’t stop him from nearly losing his house in 2008. Jose Canseco was a force to be reckoned with when he played baseball in the major league, but after his steroid use was made public the money dried up and he had to resort to reality TV gigs to keep the bills paid.For many athletes who lose their former earning power, it’s not just the paychec

    Many athletes who lost their earning power couldn’t keep up with their mortgage payments and were faced with foreclosure. Click to see the list of athletes with foreclosed homes.

  • Review: ‘Moneyball’ Movie Hits A Double Wednesday, 21 Sep 2011 | 3:39 PM ET
    Brad Pitt in Moneyball

    When Sony bought the rights to "Moneyball," it had a hard time finding the right script. It was all understandable. The decision was made not to bastardize the truthful nature of the best-selling book based on the Oakland A's accomplishing so much on a flimsy budget. The problem was simple: The truth wasn't good enough. And that's unfortunately what turns this film into a double, instead of a home run.

  • Interactive Fan Cam Is The Next Great Revenue Generator Thursday, 15 Sep 2011 | 11:30 AM ET
    michigan_fancam_520.jpg

    There aren't many untapped revenue streams in sports, but the fan photo is one of them. Enter the Fan Cam, a camera and a technology that enables her company to produce a 360-degree high definition photo of every single person in the crowd and on the field during a moment in time during the game.

  • Superconference Realignment and the Biggest Losers Wednesday, 14 Sep 2011 | 3:37 PM ET
    College Tailgate Party

    I'm the first to defend the business behind sports, but if all turns out as expected, and geographical conference alignment goes out the window with the superconference, there are some incredibly big losers in this game: The student fans and the parents of the players.

  • 2011 US Open Singles Men's Champion Novak Djokovic of Serbia poses with his trophy atop the Empire State Building on September 13, 2011 in New York City, New York.

    In November 2009, classic tennis brand Sergio Tacchini signed Novak Djokovic to a 10-year sponsorship deal. It was an incredible coup for the brand which filed for bankruptcy in 2007 and was bought by Chinese businessman Billy Ngok in 2008 for $42 million. The story got even better as Djokovic rose to No. 1 in the world and won three of four Grand Slams in 2011, including the US Open on Monday. But the tale isn't as positive as it should be for Sergio Tacchini. Although terms of Djokovic's deal aren't clear, insiders say the company is likely going to have a hard time paying off his multi-million bonuses this year.

  • 10 Highly Paid Rookies Tuesday, 13 Sep 2011 | 3:57 PM ET
    For many people, a first job is an entry-level position whose greatest form of payment is experience. People taking these jobs have to slowly climb the ladder and prove themselves before they can earn better money. They have to pay their dues.For professional athletes, there is no entry-level job--they’re put on the field on day one and expected to deliver the goods. Rookie athletes are well-compensated for this, and for many sports fans, the players’ salaries and contracts are almost as fascina

    Check out our list of rookie athletes who received huge paydays to play for major league teams!

  • dolphins_football.jpg

    Amy Barnett has been in the oversized American flag rental business for six years, but when the NFL called and said it needed to use her big flags stadiums around the country this past Sunday, Barnett had a problem.

  • Recession Catches Up to NFL—Sort of Friday, 9 Sep 2011 | 9:56 AM ET
    Snow surrounds the Hubert H. Humphrey Metrodome, Mall of America Stadium where the inflatable roof collapsed under the weight of snow during a storm Sunday morning December 12, 2010 in Minneapolis, Minnesota.

    As the NFL's Green Bay Packers and New Orleans Saints kicked off the football season on Thursday, even America's most popular sport finds that it isn't entirely spared by the recession.

  • There's Nothing Like The Packers Economy Thursday, 8 Sep 2011 | 4:12 PM ET
    Green Bay Packers QB Aaron Rodgers

    Green Bay, Wisconsin, is one of my favorite places on earth. I know, it sound strange. Who'd pick the frozen tundra over the waves in Maui? Um, me.

  • Michigan State

    When she was in high school, Barbara Cossman bought a magazine that had an audio chip in it. It was one of things that she never forgot. So when she came to the University of Michigan and became director of publications for the Wolverines, her dream was embed the audio file of a famous play into a gameday program. Saturday, Cossman's dream will become a reality, as Michigan has printed 15,000 programs to be sold for its game against Notre Dame. Each gameday program includes an audio file of "The Catch," Desmond Howard's famous touchdown against Notre Dame twenty years ago.

  • Peyton Manning

    Peyton Manning's neck injury is bad for Colts fans, but it might be even worse for fantasy football owners who picked him right before the quarterback's rehabilitation issues became public.

  • Islanders Name Official Tattoo Shop Friday, 2 Sep 2011 | 4:04 PM ET
    tattoo lous penalty box

    Last season, the New York Islanders sold an official cupcake sponsorship, this season, it's an official tattoo shop deal.

  • The Most Expensive NFL Tickets 2011 Friday, 2 Sep 2011 | 2:01 PM ET
    Every big NFL fan can't pony up the bucks to buy a personal seat license, so if they really want to go to a high-profile game they have to head to the secondary ticket market. The ticket prices displayed here represent the secondary market and are aggregated by TiqIQ from some of the largest ticket sellers, including StubHub, eBay, and TicketNetwork, so the prices listed here don't reflect actual face values. So, what are the 10 highest priced NFL games this season? Click ahead to find out.

    So, what are the 10 highest-priced NFL games this season? Click to find out!

  • Mets Mystery Bidder Revealed Thursday, 1 Sep 2011 | 2:16 PM ET
    A general view of the fields and stands of Citi Field in the Flushing neighborhood of the Queens borough of New York City.

    The mystery bidder that engaged in talks with the New York Mets during David Einhorn’s exclusivity period is former Glencore International trader Ray Bartoszek, according to a person familiar with the matter.

  • ‘CNBC SportsBiz: Game On’ Is Official Wednesday, 31 Aug 2011 | 10:18 AM ET
    Sports_Biz_logo_notfinal.jpg

    It has been in the works for months and in my mind for years. Today I can finally proudly announce that my new show "CNBC SportsBiz: Game On" is a reality. The show will air every Friday night at 7pm ET on Versus beginning next week, Sept. 9.

  • Texas A&M Aggies vs. Montana State Bobcats college football game at Kyle Field

    There's been much talk about the SEC's television contracts and how the addition of Texas A&M would change the conference. If the conference is different, even by one member, the thinking goes that the SEC could re-open its television deals with CBS and ESPN, deals that were signed in 2009 and now seem to be below market value. But adding A&M won't mean that CBS and ESPN will automatically have to pay more than the $825 million and the $2.25 billion they respectively agreed to pay for 15 years of rights. Why? Because there's already protections in its current contract.

  • vick_michael_eagles_200.jpg

    It was quite a long shot when Michael Vick filed for bankruptcy in July 2008, but given the new six-year, $100 million contract the Eagles quarterback signed, the creditors are likely going to get back the $20.3 million Vick owes them.

  • Has Danica Patrick Lost Her Mass Appeal? Wednesday, 24 Aug 2011 | 2:18 PM ET
    Danica Patrick

    Danica Patrick is expected to announce this week that she'll drive a full-time Nationwide schedule in 2012 with eyes on driving full-time in Sprint Cup, NASCAR's highest level, by 2013. Word of the announcement has understandably received a ton of buzz, especially considering NASCAR has lost many of the casual fans that flocked to the sport in the last decade after the death of Dale Earnhardt Sr. But Danica's arrival in NASCAR might come too late for NASCAR and for Patrick herself.

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