Don't look now, but U.S. soccer is achieving major goals. MLS attendance outranks the NBA and NHL, and the league hopes to reach 24 teams by 2020.» Read More
Here's a look at the 13 schools that have won the most championships and some of their stars of the business and basketball worlds.
Vitaminwater is the official drink of the NCAA men's basketball tournament and Papa John's is the official pizza. But did you know that there's an official ladder?
Station Casinos has announced that it will file for bankruptcy protection in the next month. Why do you care as a sports fan? Because the Fertitta brothers, who own in between 20 and 25 percent of Station, own 90 percent of the UFC.
Executives with a fledging Web site called Pickmanager.com have managed to break through the March Madness bracket clutter.
It’s that time of year to do your taxes and if you thought some of what you have to go through is complicated, take solace in the fact that at least you aren’t preparing filings for athletes.
We've written about the marketability of Chicago Bears kick returner Devin Hester many times before.
He might have only won one grand slam title, but we're happy that the folks at Reebok and Tennis Warehouse think that Michael Chang is worth commemorating.
While the guys on Capitol Hill continue to focus with their hate campaign on sports marketing expeditures by entities that have received bailout money, one federally backed company slipped under the radar this week by inking a pretty sizable sponsorship.
Yesterday, we wrote about how we thought that M&M's badly whiffed on its new Magic Johnson-Larry Bird ad.
So one of the crazy things about the economic downturn is that all-of-a-sudden you start hearing about these strange sponsorship deals that are now being undone.
It's pretty safe to say that Nike, once again, dominates the March Madness shoe landscape. The shoe and apparel company has contracts with 52 of 65 teams.
Over the years, we've heard some crazy Wall Street office pool stories. They are classic tales that get passed around the water cooler.
Last month, a General Motors executive told CNBC that the company would not be using the luxury suites at Ford Field that had been reserved for them for the Final Four.
With plenty of people unemployed and the economy not exactly in the best shape, you'd figure that not as much money will be bet in Las Vegas and in office pools for March Madness. But I just spoke with two guys who think that won't be the case.
The folks at the AVP, the professional beach volleyball league, know that the first key to drawing a crowd in this economic environment is to get people to look.
So kudos to the folks at M&M's who came up with a really cool idea by dressing up Larry Bird and Magic Johnson as M&M's.
$0: Amount that North Dakota State will make from the NCAA for playing in the tournament. When the team joined the Summit League, it agreed to wait until 2010 to receive a half of a share of postseason money and 2011 to get their full share.
With the March Madness brackets set, we're breaking down the best names you'll hear during this year's NCAA basketball tournament. Actually, some of these names might not get called, as anyone on a roster on a team that made "The Big Dance" was eligible.
We were wrapping up our Friday when we saw this YouTube clip referenced in the SportsBusiness Daily. It's a video made by Ben Gullett, the 14-year-old son of Mark Gullett, a marketing director of the Tampa Bay Lightning who recently got laid off.
When Tiger Woods returned from knee surgery a couple weeks ago, it seemed a bit strange that virtually everyone thought he immediately would be in championship form.