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The annual Masters address by the chairman of the Augusta National Golf Club is usually a routine, even humdrum, affair. The principal topic of conversation is often the speed of the greens, and the closest thing to controversy is the yearly refusal to discuss whether the club will some day include a woman as a member. On Wednesday, Billy Payne, who has led Augusta National since 2006, did something unprecedented.
No one does advertising like Nike and the company proved it again yesterday when the Tiger ad it unveiled was a spot that not a single company in the world besides them would dare to do.
Nike has confirmed to CNBC that it will run a new ad tonight featuring Tiger Woods on two networks—on ESPN between 6 and 7:30 pm New York time and on the Golf Channel between 6 and 7 pm.
Five and a half years ago, Dallas Mavericks owner Mark Cuban caused quite a stir when he announced on his blog his intentions to launch a sports betting hedge fund. Cuban argued that betting on sports, due to the amount of information available, was much easier than betting on the stock market.
Around 4 p.m. yesterday, near the door of a vacant formal wear store close to the gates of Augusta National, a ticket broker had a stack of $20 and $100 bills so large it took him more than a minute to count it. Folks, the Tiger Woods Masters ticket bump has finally arrived.
There has been no drop-off in business since Tiger Woods’ scandal and our latest video game—Tiger Woods PGA Tour 11—will aim to draw sales from an uncommon group of audience, said Peter Moore, president of Electronic Arts Sports.
There’s little doubt that this week’s Masters in Augusta, Ga., will be the most-watched golf tournament of all-time.
Butler's Gordon Hayward threw a closing buzzer, half-court, long shot against Duke last night. It was oh-so-close. But when Butler coach Brad Stevens threw caution to the wind 10 years ago, it turns out it was a slam dunk.
So many thought it would be another staged situation like a press conference with friends and family or two interviews with a strict time limit. Here it would only be golf reporters, who would be scared to ask questions and anything remotely revealing would be put down with "that's private" or "I've answered that already."
Two years ago, 90 percent of all Butler merchandise was sold in its on campus bookstores and items would be ordered once a year. Oh, how times have changed.
Simple fact: What makes tomorrow's game so awesome is that Butler just shouldn't be playing. Why? Because it's the ultimate have against the ultimate have-not.
All the polls might reflect that Tiger Woods is at his lowest approval ratings, but the memorabilia market for Woods' items hasn't cooled in the same fashion.
Cleveland Cavaliers star LeBron James has signed a new shoe and apparel deal with Nike, the company acknowledged on Wednesday.
People might have watched Michael Phelps, but they weren't inspired enough to actually get in the pool. Americans who said they participated in swimming declined by 8.4 percent from 19 million people in 2008 to 17.4 million people last year.
In light of all that has happened, Nike has understandably scaled back in its Tiger Woods presence both at the retail level and online. But data from one retailer suggests the shoe and apparel giant might want to step it up.
Yesterday, the New Jersey Nets beat the San Antonio Spurs for their 10th win of the season, finally distancing themselves from the record of the worst team in NBA history, the 72-73 Philadelphia 76ers. So the question is, did players on this team lose any future revenue from being able to call themselves the biggest (or at least tied with) losers in league history?
It’s the feel good story of the tournament: The little guys from Butler playing in their hometown of Indianapolis in the Final Four. But Butler being in the tournament means it takes a spot from another team that could travel from farther away, fly in, stay in more hotel rooms and spend more at restaurants.
It took just two and half minutes into the New York Rangers v. New York Islanders hockey game to deliver what many curious fans watching the 3D telecast wanted to see: the first 3D hockey fight. While the fight itself didn’t amount to much, the 3D aspect didn’t disappoint.
Calipari has 1,113,647 followers on Twitter, 138,325 fans on Facebook, and his Coach Cal application for the iPhone and iPod touch sold more than 6,000 applications in its first month, making it the top paid sports application on iTunes less than a week after its debut last month.
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