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  • R.I.P. Season Tickets? Monday, 13 Sep 2010 | 1:03 PM ET

    It used to be that buying season tickets was a no-brainer for the ultimate fan of a team. You’d get tickets at discount to what the a la carte single game price would be and you’d get all the games. But now things have changed.

  • College Players Wouldn't Make Much From Jersey Sales Friday, 10 Sep 2010 | 1:12 PM ET
    A.J. Green

    I think we all get it now. It's time for the NCAA to pay players for their jersey sales. It's not fair that Georgia's A.J. Green loses three games of his eligibility for selling his real jersey, but Georgia makes money off selling replicas his No. 8 jerseys.

  • The Sub-Optimally Thin Market In Prostitution Thursday, 9 Sep 2010 | 10:58 AM ET
    Jennifer Thompson

    The Brits are aghast at revelations that star footballer Wayne Rooney patronized the services of a semi-professional prostitute named Jennifer Thompson.

  • Is The $300 Basketball Shoe Worth It? Wednesday, 8 Sep 2010 | 3:23 PM ET
    Athletic Propulsion Shoe

    As children, Ryan and Adam Goldston were some of the very first test dummies for LA Gear’s famous lighted shoes and later saw the very first prototypes of the Reebok pumps. Their father Mark was the president of LA Gear and the chief marketing officer of Reebok during those two big revolutionary shoe concepts.

  • Tebow Launches Twitter, Facebook & Web Pages Wednesday, 8 Sep 2010 | 2:44 PM ET
    Tim Tebow

    There’s no doubt that Tim Tebow, at least as of now, is the most marketable player in the 2010 Draft Class. He has deals with Electronic Arts , Nike  and Jockey and his Denver Broncos jersey was the best selling in the league this offseason.

  • Boise State Turns Into Licensing Gold Tuesday, 7 Sep 2010 | 3:29 PM ET
    The Boise State Broncos flag is run after a touchdown against the Virginia Tech Hokies.

    In the 2002-03 school season, Boise State made about $70,000 in gross royalties from merchandise. Last season, that number had increased ten fold to more than $700,000 after increased exposure from big time wins over Oklahoma in the 2007 Fiesta Bowl and over TCU in the 2010 version of the game.

  • NFL Asked Teams for Financial Stress Tests Tuesday, 7 Sep 2010 | 2:28 PM ET

    The NFL continues to  impose strict financial discipline on its 32 teams and asked owners to conduct stress tests on professional football franchises.

  • Every year, stores across the country sell numbered collegiate jerseys. They don't put players names on the back partly because the NCAA can then say that it's not specifically for that player and they can get away with not paying them for the use of their rights.

  • Babolat On The Rise Thursday, 2 Sep 2010 | 3:22 PM ET
    Tennis rackets at Babolat's 2010 US Open kick off event at CityView Racquet Club in New York City.

    The brands of tennis are well known to the American consumer: Head, Penn, Prince, Wilson. But over the past 15 years, one company — Babolat — has virtually come out of nowhere to achieve a huge share of the tennis racket business.

  • Tax on WHAT? 12 Wacky Taxes You May Be Paying Thursday, 2 Sep 2010 | 9:52 AM ET

    From candy to cows and strippers to sparklers, the government wants to charge you extra for just about everything these days. Here are 12 of the wackiest taxes you may be paying.

  • Skechers: Shape Ups or Ships Out? Wednesday, 1 Sep 2010 | 6:32 PM ET
    Skechers Resistance Runners hit shelves in July.

    Skechers reported record revenues and earnings last quarter. Then the bottom fell out of the stock. The reason? An attack on Skecher's best seller—the Shape-Ups toning shoes.

  • Maria Sharapova

    At 5:47 p.m. ET on Tuesday, Maria Sharapova took the court at Arthur Ashe Stadium to play her first round match against Jarmila Groth. She was carrying two bags. One, a Nike Cole Haan designer bag. The other? A bag with the words “Prince” on it.

  • Is Cornerback The Next Great Money Position? Tuesday, 31 Aug 2010 | 11:36 AM ET
    The Blind Side

    After reading “The Blind Side,” you might have brought your son up to be a tackle. After all, the impression at least was that’s the position where NFL teams were dishing out the money.

  • Head & Shoulders Insures Polamalu's Hair Monday, 30 Aug 2010 | 2:48 PM ET
    Troy Polamalu

    If you're a shampoo brand, there's no better endorser than Pittsburgh Steelers safety Troy Polamalu, whose long Samoan locks flow out of his helmet.

  • Westin Shows Sponsors How It's Done At US Open Monday, 30 Aug 2010 | 10:17 AM ET
    Arthur Ashe Stadium

    TBA

  • Ralph Lauren: The Future of Sports Marketing? Friday, 27 Aug 2010 | 10:18 AM ET
    Tennis player Venus Williams attends the Polo Ralph Lauren Legends Tennis Clinic at Sportime at Randall's Island Tennis Center.

    When you think sports marketing, you think Nike, Under Armour and Budweiser, but Ralph Lauren is on to something with its Legends Clinic, which yesterday featured Venus Williams.

  • Pix of the Week: Great Parking Spot Available Friday, 27 Aug 2010 | 9:54 AM ET

    Well, this picture pretty much says it all.

  • Your First Move For Friday, Aug. 27 Thursday, 26 Aug 2010 | 6:53 PM ET

    Here’s our "Fast Money" Final Trade, where the "Fast" traders give you the best plays for the end of the week.

  • Ochocinco Gets His Own Cereal Tuesday, 24 Aug 2010 | 5:06 PM ET

    Watch out world. The Cincinnati Bengals wide receiver is getting his own cereal.

  • Why MLB Financial Leak Matters Tuesday, 24 Aug 2010 | 1:51 PM ET

    Over the past couple years, Major League Baseball has called attention to its extensive revenue sharing plan that distributes the wealth from the game’s most well-heeled to those less fortunate.

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