Daytona Speedway is not banning Confederate flags this weekend but will offer American flags in exchange, reports NBC Sports.» Read More
Mike Tyson has certainly had his ups and downs, but the 45-year-old who fought his last fight six years ago is more coveted in the collectible world now than he was during his career.
Some college athletic departments are figuring out the answer to juicing revenue — beer.
The latest and greatest performance enhancer, if you've been living under a rock, is deer antler velvet. On the surface, it seems like it could make sense. The coating on the antlers of young male deer that contribute to the growth of that part of their body could help athletes. First, the NFL prohibited Oakland Raiders coach Hue Jackson from endorsing it. Now, according to SI.com, Major League Baseball is warning players about using it.
Coaches are more likely to ban Twitter than deal with it.
My bucket list isn't a physical list I have somewhere, but I know an opportunity when I see it. I competed in a hot dog eating contest, took a Josh Beckett fastball, tried to return Andy Roddick's serve and flown in a blimp over New York City. This year, I decided I wanted to sing the National Anthem at a baseball stadium. I put the challenge out to Twitter and I had seven teams come back with offers.
It's something you'd never hear from a NFL fan, but I've certainly heard from more than a few DirecTV investors: Why doesn't DirecTV charge more for its Sunday Ticket package?
There was a lot more hanging in the balance than just the $3 billion in advertising revenue that football generates each season. Few franchises present better opportunities for brands and marketers to capture the hearts and minds of consumers than the NFL.
Athletes have never been able to monetize their Web sites. Content just hasn't been steady enough for those sites to drive regular page views and therefore sell ads. But a new venture by Brand Affinity Technologies (BAT), which has a network that allows companies to pick athlete spokespeople in a matter of days, might change the content revenue stream for athletes.
A class action lawsuit filed by former college athletes against the NCAA and Electronic Arts could take a huge bite out of the video game maker's revenues, should the athletes win the case.
In his brief tenure as commissioner of the Pac-10 (now Pac-12), Larry Scott has done an incredible job. He brought in Colorado and Utah, pulled in a 12-year, $3 billion TV contract with ESPN & Fox and recently announced a national Pac-12 Network along with six regional channels to more intensely cover the conferences' 12 schools. We sat down with Scott today to talk about the remarkable business that is college sports.
A company which obtained the marketing rights to Bo Jackson is suing fast food company Chick-fil-A , saying the unauthorized use of the dual sport great in one of the chicken company's commercials damaged the potential of one of its products.
If there was one NFL-related business that might not recover from the short offseason due to the work stoppage, fantasy football would have been it.
Private-sector meteorologists are selling customized weather data to a myriad of enterprises — from agriculture to construction to transportation .
What are some of the more notable products available on the market today that are said to enhance athletic performance? Click ahead and find out.
When the the folks at Madison Square Garden were dreaming up new features for their big renovation, giving fans the option of seeing Knicks and Rangers players leaving the locker room to go onto the court and the ice was a must-have.
What are some of the sports contracts that had terrible consequences for the teams that wrote them? Click and find out.
Some labor wars have led to big damage to a particular company while others have managed to get by; but this upcoming year is going to be the most successful year in NFL history.
London has been waiting for the Olympics since they were awarded to the UK's capital by the International Olympics Committee in 2005.
New York TImes sold more than half its 17 percent stake in the company that owns the Boston Red Sox, according to a filing with the Securities and Exchange Commission Friday.
Minutes after the players agreed to the terms of the Collective Bargaining Agreement today, New England Patriots owner Robert Kraft stepped up to the microphone and told fans he was sorry. It's a great gesture and it might be true for Kraft, but it isn't true of the owners and players collectively.