Sports Business


  • The Sports World's First Twinterview Monday, 27 Apr 2009 | 10:53 AM ET

    I just finished what is believed to be the sports world's first "Twinterview," an interview conducted on Twitter. The interview was with NFL spokesman Brian McCarthy (Twitter name: @NFLprguy), who has built up quite a Twitter following, and the subject was the NFL Draft.

  • NFL Draft: Who Made, Who Lost Money? Sunday, 26 Apr 2009 | 10:57 PM ET

    The NFL Draft is one of my favorite events of the year. Why? Because it's all about business. You've seen recaps galore, but here's the countdown that hits the wallet the hardest.

  • Best Draft Day Money Story: Lawrence Sidbury Jr. Friday, 24 Apr 2009 | 11:41 AM ET
    Lawrence Sidbury

    I cover sports business. So that means I care about the money stories. And that's why I think the best story for this weekend's NFL Draft could be Lawrence Sidbury Jr.

  • Economy Smacks Sense Into Shoe Endorsements Friday, 24 Apr 2009 | 9:07 AM ET

    Sports Business Journal reported this week that not one potential first round NFL draft pick has signed a shoe deal. And while those quoted cited the economy or a lack of star power, it actually has more to do with the fact that the economy has made companies like Nike and Adidas realize that most of the deals they've signed in the past just didn't make sense.

  • NFL's Goodell On Draft And Business Thursday, 23 Apr 2009 | 9:39 AM ET
    Roger Goodell

    NFL commissioner Roger Goodell was on "Squawk Box" this morning. Here are the highlights.

  • Coming Soon: Collegiate Snuggies! Wednesday, 22 Apr 2009 | 2:48 PM ET

    In the commercial for the Snuggie, the “Blanket With Sleeves,” a bunch of fans are cheering on a team in their Snuggies. And while the Snuggie has now evolved into a “Snugglette,” a version for kids, there hasn’t been a Snuggie offered with any team logo on it.

  • Next Time You Donate To A Museum... Wednesday, 22 Apr 2009 | 10:02 AM ET
    Tony Hawk

    On Friday, we wrote about Tony Hawk tweeting that he was being asked to pay for items he donated to a museum that "went bankrupt."

  • Twitter

    On Tuesday, golfer Stewart Cink told his 76,477 followers on Twitter that he was skiing at Snowbird in Little Cottonwood Canyon, Utah.

  • "As Seen On TV" Debuts Wednesday Tuesday, 21 Apr 2009 | 9:03 AM ET
    As Seen On TV

    Tomorrow, my documentary "As Seen On TV" debuts. It's an unprecedented, inside look at the $150 billion infomercial business that has made the Snuggie, the Shamwow! and the Ginsu household names.

  • Goucher’s Finish: A Real Endorsement Monday, 20 Apr 2009 | 4:34 PM ET
    Boston marathon

    After an athlete wins some big event, the star thanks the sponsors, even though the company – most of the time – has absolutely nothing to do with the achievement.

  • Earlier today, we told you that the Yankees had not found anything conclusive from previous wind pattern studies at the new Yankee Stadium.

  • Source: Yankees Looking At "Wind Tunnel" Effect Monday, 20 Apr 2009 | 11:14 AM ET
    New York Yankees

    In six games at the New Yankee Stadium, there have been 27 home runs. That's an average of 4.5 home runs a game and, if the pace keeps up, that would yield 365 regular-season home runs. Compare that to last year, when only 160 home runs were hit in the old Yankee Stadium.

  • Economy Hits Marathon Appearance Fees Monday, 20 Apr 2009 | 10:28 AM ET
    Boston Marathon

    Don’t be surprised if the 113th running of the Boston Marathon turns into a sequel for Chariots of Fire. Only this time, it is anyone named Cheruiyot who is on fire. There's four-time Boston winner Robert Kipkoech Cheruiyot, Evans Cheruiyot and Robert Kiprono Cheruiyot.

  • Cubs-Inspired Cemetery Opens Wednesday Monday, 20 Apr 2009 | 9:22 AM ET

    Two years ago, when Dennis Mascari went to visit his father at a cemetery, he came up with an idea: Build an area for deceased Cubs fans.

  • Tony Hawk Just Wants His Trophy Back Friday, 17 Apr 2009 | 3:14 PM ET
    Tony Hawk

    At 10 p.m. ET last night, skateboarding icon Tony Hawk went online to file this Twitter note: “A sports museum that I recently lent some memorabilia to went bankrupt before it opened. The court wants $1,500 to give me my stuff back...”

  • First Look: Nike 'Butte' Naked Video Friday, 17 Apr 2009 | 10:58 AM ET

    The best Fortune 500 company in the world at viral video these days is Nike.

  • Does The Retirement Of Madden End Caliendo's Run? Thursday, 16 Apr 2009 | 9:12 PM ET
    John Madden

    Frank Caliendo, the comedian who made his name by impersonating John Madden, got a little less relevant thanks to the broadcaster's retirement on Thursday.

  • The Breakdown: Madden's Endorsement Deals Thursday, 16 Apr 2009 | 2:00 PM ET

    John Madden still has a ton of endorsement deals, which his agent Sandy Montag has said will remain active.

  • John Madden: Most Effective Endorser Thursday, 16 Apr 2009 | 1:16 PM ET
    John Madden

    Over the years, John Madden has been in so many ads and is, of course, the name behind the most successful sports video game franchise of all time, which has sold more than 65 million copies.

  • John Madden Retires From NBC's Sunday Night Football Thursday, 16 Apr 2009 | 12:25 PM ET

    Madden has served as the game analyst for "NBC Sunday Night Football" since 2006. He has been an NFL broadcaster for 30 years and has won an unprecedented 16 Emmy Awards for Outstanding Sports Analyst/Personality.

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