Sports Business


  • Only $359.99: Get the inside dirt on Derek Jeter Monday, 10 Nov 2014 | 2:30 PM ET
    Derek Jeter #2 of the New York Yankees slides into third base.

    For $359.99, you can buy a plaque complete with "dirt capsules" from 30 stadiums from the Derek Jeter era.

  • NFL in London? Sell-out games boost hopes Monday, 10 Nov 2014 | 10:59 AM ET
    The Jacksonville Jaguars cheerleaders dance as the Dallas Cowboys play the Jacksonville Jaguars in an NFL match at Wembley Stadium in London

    A sell-out NFL match hosted in Wembley stadium in London on Sunday has boosted hopes of an NFL franchise coming to the U.K.

  • NFL franchise in London can be done: Exec     Monday, 10 Nov 2014 | 5:20 AM ET

    Mark Waller, international executive vice president at the NFL, says that moving a team to London is a possibility though there will be logistic challenges.

  • Man Utd CEO: Soccer much more in American 'psyche' Friday, 7 Nov 2014 | 2:48 PM ET
    Manchester United's Chris Smalling plays against  Manchester City's Stefan Jovetic during the Barclays Premier League match Nov. 2, 2014 in England.

    Game on: The world's largest soccer team is pouring over $1.5 billion into the "developing" U.S. market to expand its brand.

  • Why another Beijing Olympics may not be far off Thursday, 6 Nov 2014 | 2:12 PM ET

    Economic troubles at the only remaining rival bidder for the 2022 Olympics have left an open path for Beijing to host again.

  • Network TV may eclipse cable, says CBS' Les Moonves Thursday, 6 Nov 2014 | 9:31 AM ET
    Les Moonves, president and chief executive officer of CBS Corp.

    Broadcast TV actually fares better than basic cable now, at least in terms of ratings and ad revenue, says CBS CEO Les Moonves.

  • Moonves: Sky's the limit for content providers     Thursday, 6 Nov 2014 | 9:19 AM ET

    CNBC's David Faber speaks to CBS CEO Leslie Moonves, about his interest in purchasing Starz and if CBS will continue to get paid well for content despite competition from Netflix and other streaming providers.

  • Moonves: 'CBSN' wave of future     Thursday, 6 Nov 2014 | 9:14 AM ET

    CBS CEO Leslie Moonves, discusses the importance of NFL football to its programming and the launch of its live digital news channel, "CBSN."

  • Media giants report earnings, embrace streaming Tuesday, 4 Nov 2014 | 10:19 AM ET

    Big media companies are posting earnings this week. Time will tell if their experimentation will pay off.

  • Brawl breaks out at Texas NASCAR race Monday, 3 Nov 2014 | 10:47 AM ET
    Brad Keselowski, driver of the #2 Miller Lite Ford, reacts after a fight involving Jeff Gordon, driver of the #24 Drive To End Hunger Chevrolet, during the NASCAR Sprint Cup Series AAA Texas 500 at Texas Motor Speedway on November 2, 2014 in Fort Worth, Texas.

    Keselowski and Gordon bumped during Sunday's AAA Texas 500, leading to an all-out fight after the race, USA Today reports.

  • Jason Collins backs Tim Cook as 'true legend'... Saturday, 1 Nov 2014 | 10:00 AM ET
    Tim Cook, CEO of Apple

    Apple CEO's public announcement that he is gay is sure to have consequences, but NBA player Jason Collins says the impact can only be positive.

  • The big business behind running marathons Friday, 31 Oct 2014 | 4:49 PM ET
    Runners participating in the 2013 ING New York City Marathon on November 3, 2013.

    Top Marathoner Meb Keflezighi talks about the big business behind running marathons.

  • Charles Barkley: I 'would love' to run an NBA team Friday, 31 Oct 2014 | 2:55 PM ET

    Turner Sports basketball analyst Charles Barkley is ready to put his money where his mouth is—and become the equivalent of a CEO for an NBA team.

  • The 'King James' economy     Thursday, 30 Oct 2014 | 2:41 PM ET

    CNBC's Morgan Brennan takes a look at the economic impact of LeBron James, on and off the court.

  • Big business LeBron     Thursday, 30 Oct 2014 | 2:40 PM ET

    Can LeBron live up to the hype in Cleveland? Michael Ozanian, Forbes Magazine, discusses how he impacts the Cavs upcoming TV deal and how much the team is now worth.

  • 'Chevy Guy' and the awkward World Series moment Thursday, 30 Oct 2014 | 1:11 PM ET
    San Francisco Giants’ Madison Bumgarner, left, holds the MVP trophy as he shakes hands with "Chevy guy" Rikk Wilde after Game 7 of the World Series in Kansas City, Mo., Oct. 29, 2014.

    As awkward moments go during the celebrations of sports championships, the "Chevy Guy" presenting the World Series MVP with a truck is up there.

  • Cleveland's slam dunk     Thursday, 30 Oct 2014 | 12:53 PM ET

    LeBron James returns to Cleveland tonight. CNBC's Morgan Brennan discusses the huge marketing opportunity for LeBron's sponsors, and the boost to the economy in Cleveland.

  • LeBron James: Basketball star, economic booster Thursday, 30 Oct 2014 | 11:36 AM ET
    LeBron James #23 of the Cleveland Cavaliers during a game against the Indiana Pacers at Cintas Center on October 15, 2014 in Cincinnati, Ohio.

    On Thursday, the Cavs embark on a new era, as King James returns in what is sure to be a celebratory and emotional homecoming.

  • The LeBron effect     Thursday, 30 Oct 2014 | 10:51 AM ET

    LeBron James makes his storied return to Cleveland tonight. CNBC's Morgan Brennan speaks to Len Komoroski, Cleveland Cavaliers CEO, about LeBron's financial impact to the city and their digital strategy.

  • The 'King' is back in Cleveland     Thursday, 30 Oct 2014 | 7:55 AM ET

    CNBC's Morgan Brennan takes a look at the "LeBron effect" of NBA star LeBron James' as he returns to the Cleveland Cavaliers.

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