CNBC's Carl Quintanilla reports Verizon CEO Lowell McAdam has commented on his company's strategy regarding brand issues and its relationship with the NFL.» Read More
Sonia Irvine, Founder of Amber Lounge, recaps how the Grand Prix VIP after-party began in 2003. The sister of retired Formula 1 driver Eddie Irvine also shares how she juggles work and family.
Nearly two months after the FIFA World Cup, employees in Singapore have another excuse to turn up to work bleary-eyed: the Formula 1 Singapore Grand Prix.
If the NFL doesn't want to lose sponsors, it must act soon, the former head of sports marketing for Anheuser-Busch said.
Discussing how advertisers are dealing with the NFL's handling of behaviors, with Tony Ponturo, former Anheuser-Busch VP of media and CEO of Ponturo Management.
Following controversial events involving NFL players, CNBC's Julia Boorstin looks at the reactions of big sponsors.
Major sponsors have made public statements criticizing the NFL over its handling of Ray Rice and Adrian Peterson. Will the displeasure take hold?
Nike said it had suspended its contract with National Football League athlete Adrian Peterson over allegations of child abuse.
Nike has suspended its contract with NFL running back Adrian Peterson. Rick Horrow, Horrow Sports Ventures, discusses the challenges facing the league.
CNBC's Dominic Chu provides insight to Nike's statement over why it suspended its contract with NFL running back Adrian Peterson.
LeBron James may be one of the biggest names on the basketball court, but his shoe sales still can't touch No. 23.
LeBron James will soon rejoin the Cleveland Cavaliers for training camp but he had some business to take care of first.
But Bob McNair also says he stands 100 percent behind NFL Commissioner Roger Goodell in his capacity to run the league.
We are being held to a higher standard and need to act accordingly, says Houston Texans owner Bob McNair, discussing why the NFL needs to have "zero tolerance" towards players that commit crimes.
The Minnesota Vikings have decided to place star running back Peterson on the Exempt/Commissioner's Permission list.
Geoff McGrath, Vice President at McLaren Applied Technologies, explains how technology in the Formula One race can be applied to other industries.
The mayor said the city may be willing to offer financial incentives up to $150 million to ensure team stays in Atlanta.
CNBC's Dominic Chu reports Anheuser-Busch is not satisfied with the NFL's handling of recent incidents. The company has shared their concerns and expectations with the NFL.
Major sports sponsor Anheuser-Busch on Tuesday roundly criticized the National Football League over a series of recent off-field scandals.
The restaurateur who publicly blasted LeSean McCoy for leaving a 20-cent tip told CNBC he won't apologize for starting the controversy.
The NFL is scrambling for some good-news daylight, but as brands go, America's game appears utterly indestructible, NBC reports.
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