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Business of the Super Bowl

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  • Hotels dock on the Hudson for Super Bowl weekend Saturday, 18 Jan 2014 | 1:00 PM ET
    Artist rendering of Bud Light Hotel, New York City

    As fans flock to New York and New Jersey for the Super Bowl, some will actually bunk on ships on the river dividing the states.

  • Super Bowl concert sponsors score a touchdown Monday, 23 Dec 2013 | 11:17 AM ET
    The Barclays Center will host the Red Hot Chili Peppers as part of the Super Bowl concert series this year.

    Super Bowl sponsorships have evolved and are a key source of revenue for the NFL as big brands try to dazzle customers with concerts. The NYT reports.

  • Should Joe Flacco Be The Highest Paid NFL Player? Tuesday, 5 Feb 2013 | 3:56 PM ET
    Joe Flacco #5 of the Baltimore Ravens celebreates with his teammates after defeating the San Francisco 49ers during Super Bowl XLVII.

    "Everyone is going to know him because the Super Bowl is a marketer's dream," says his agent, except Joe Flacco is not a marketers dream.

  • The Super Bowl and TV Prices Tuesday, 5 Feb 2013 | 2:52 PM ET

    Retailers selling televisions cut prices going into this Super Bowl with deeper discounts than a year ago, according to reports.

  • New Orleans Braces for Fallout From the Blackout Monday, 4 Feb 2013 | 7:23 AM ET

    New Orleans is bracing for fallout from the Super Bowl power outage that stopped the game for more than 30 minutes.

  • Ravens Hold Off 49ers' Surge to Win Super Bowl Monday, 4 Feb 2013 | 1:14 AM ET

    Jacoby Jones took the 2nd half kickoff back 109 yards - setting an NFL record - to extend the Baltimore Ravens' lead to 28-6 early in the third quarter. NBC News reports.

  • Twitter Ups Its Game in Super Bowl Ads Wednesday, 30 Jan 2013 | 10:57 AM ET
    A sneak of Bud Light Super Bowl Ad

    Every year the Super Bowl is always just as much about ads as it is about football, but this year half the Super Bowl ads will include Twitter hashtags in their game-time spots.

Most Popular Video

Wednesday, 23 Apr 2014 | 7:33 AM ET

J. Michael Pearson, Valeant Pharmaceuticals chairman & CEO, explains why he decided to pursue Allergan and shares his R&D business model, with CNBC's Kate Kelly. This year we are launching 19 products in the United States, says Pearson.

Wednesday, 23 Apr 2014 | 6:13 AM ET

Chris Caso, Susquehanna Financial Group analyst, shares his outlook on Apple in the second half. Apple needs to show shareholders the next new thing, says Caso.

Wednesday, 23 Apr 2014 | 4:10 AM ET

Fraser Howie, director at Newedge Singapore, says the PMI data reveals China is "in a bit of a rut" and that the government has a "horrible problem" as it can't bring out too much stimulus.