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NIWOT, Colo.-- Crocs Inc., known for its colorful plastic shoes, named Andy Sackmann its new chief marketing officer. Crocs CEO and President John McCarvel said that Sackmann played a key role in helping the company improve revenue and engage customers. Crocs, based in Niwot, Colo., had been struggling with softer sales of its shoes.
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NIWOT, Colo.-- Crocs Inc., known for its colorful plastic shoes, named Andy Sackmann its new chief marketing officer. Crocs CEO and President John McCarvel said that Sackmann played a key role in helping the company improve revenue and engage customers. Crocs, based in Niwot, Colo., had been struggling with softer sales of its shoes.
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Armed with Qualcomm Snapdragon processor and competitive pricing, Google plans to turn heads with the new Nexus 7's July launch.
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Dissecting LinkedIn's recent momentum, and how to play the stock versus Facebook, with Brian Pitz, Jefferies analyst.
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Domino's Pizza is slowing things down for its Homemade Pan Pizza, which "takes a bit longer to make" and features "fresh, never-frozen dough."
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News Corp. has gained 35 percent since announcement to separate its publication and TV businesses, earnings are estimated to rise 19 percent this year, TheStreet.com reports.
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On Sunday, millions of real-time TV viewers will be faced with a difficult decision: watch the season finale of AMC's "The Walking Dead" or the season premiere of HBO's "Game of Thrones."
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MILAN, March 27- Shares in Italian broadcaster Mediaset, controlled by former Prime Minister Silvio Berlusconi, were higher in early trade on Wedesday as traders cited management comments of a possible stabilisation of the advertising market. "Management yesterday indicated April as a possible turning point for the advertising market," a Milan trader said.
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With more than 200 million monthly active users, Twitter is among the Web's most popular social networking services, along with Facebook Inc, and is expected by analysts to float shares to the public within two years.
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As consumers increasingly access the Web on smartphones, mobile ads have become increasingly important to the businesses of Web companies such as Facebook and Google Inc. Facebook said in January that its mobile ad revenue doubled from the third quarter to the fourth quarter, representing roughly 23 percent of its $1.33 billion in fourth-quarter ad revenue.
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SAN FRANCISCO, March 26- Facebook Inc is expanding the advertising system that lets marketers tailor messages to users of the No. 1 social network based on their browsing history, in the company's latest step to refine its ad business.
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SAN FRANCISCO, March 26- Facebook Inc is expanding the advertising system that lets marketers tailor messages to users of the No. 1 social network based on their browsing history, in the company's latest step to refine its ad business.
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Facebook now looks more like "Spambook" said Richard Greenfield, analyst at BTIG Partners, who has a "sell" rating on Facebook with a $22 price target.
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Spotify is spending more than $10 million on commercials that will debut during the new season of "The Voice," a talent show for singers on NBC. When Spotify was founded in 2006 by Daniel Ek and Martin Lorentzon, the music service depended heavily on its integration with Facebook. Users needed a Facebook account to access Spotify though that is no longer the case.
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A creative advertising group working for Ford in India developed artwork which the auto company says was not requested or approved. Rupal Parekh of Ad Age, offers insight.
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The "big picture" challenge for BlackBerry goes beyond phones -- a big chunk of profit comes from service revenue from BlackBerry subscribers, reports CNBC's Jon Fortt. Peter Misek, Jefferies, and Stuart Jeffrey, Nomura Global Communications, discuss how to play the stock.
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CNBC's Julia Boorstin offers insight on Facebook stock's fall to its lowest levels year-to-date.
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NBC has settled on two new stars for "The Tonight Show": Jimmy Fallon and New York City. The New York Times reports.
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PARIS, March 21- French advertising agency Havas. Havas' annual net profit rose to 126 million euros in 2012, while revenues grew 8 percent, to 1.8 billion. Analysts were expecting net income of 139.44 million euros, and a dividend per share of 0.12 euros, according to Thomson Reuters I/B/E/S.
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Ad prices for the NCAA championship game will hit a high this year as the tournament rakes in more revenue than the Super Bowl, NFL playoffs and the World Series, USA Today reports.
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CyberAgent Inc rose 3.7 percent to 171,500 yen after the Nikkei business daily said the Internet ad agency would release a report saying the smartphone advertising market was likely to grow 36 percent on year in 2013..