Facebook will unveil its plans for a mobile ad network at its “F8″ developer conference at the end of the month, re/code reports.» Read More
Ross Gerber of Gerber Kawasaki discusses Google's mobile shift from desktop and focuses on its "spending issues." Victor Anthony, Topeka Capital Markets, weighs in.
SAN FRANCISCO, April 15- Yahoo Inc again posted anemic quarterly revenue growth as the Internet company's advertising business continues to lag its rivals, nearly two years into Chief Executive Officer Marissa Mayer's comeback effort.
SAN FRANCISCO, April 15- Yahoo Inc barely managed to expand its core advertising business in the first quarter despite Chief Executive Marissa Mayer's two-year effort to revive growth at the Internet pioneer.
SAN FRANCISCO, April 15- Yahoo Inc barely managed to expand its core advertising business in the first quarter despite Chief Executive Marissa Mayer's two-year effort to revive growth at the Internet pioneer. Yahoo is trying to revitalize its business under Mayer, who took the reins about two years ago.
Martin Sorrell, WPP CEO, discusses how Google, Buzzfeed and other companies are disrupting the advertising business.
As Instagram tries to make money, it finds itself in some ways competing with its own users for ad dollars.
Discussing Zynga's performance, and the company's big bet on growth, with Michael Pachter, Wedbush Securities.
Why investors can expect profits from Pandora, and what consumers will think of increased advertising, with Michael Pachter, Wedbush Securities.
Shailesh Rao, VP, Asia Pacific, Latin America & Emerging Markets at Twitter, explains the firm's strategy for revenue growth.
*Shares open at $17.50, above IPO price of $15. *Rupert Murdoch's News Corp to hold 13.7 pct in company. Rubicon Project's shares opened at $17.50 and touched a high of $19.45 on the New York Stock Exchange on Wednesday.
Frank Addante, Rubicon Project founder & CEO, discusses how his company automates the process of buying and selling adverting, as the company makes its public debut on the NYSE.
April 2- Shares of Rubicon Project Inc, a provider of online advertising services, rose as much as 18 percent in their market debut, valuing the company at about $616 million. Rubicon Project's shares opened at $17.50 and touched a high of $17.75 on the New York Stock Exchange on Wednesday.
Are investors ready for more ad tech? Or are they already tuckered out?
NEW YORK, April 1- A federal judge in Manhattan has denied a motion to grant class status to a lawsuit accusing French advertising company Publicis Group SA of discriminating against women in pay and promotions.
CNBC's Morgan Brennan reports from the Sunset Strip in Los Angeles, on the business of billboards.
The "Squawk on the Street" news team discuss the IPO of CBS Outdoor Americas, the outdoor advertising unit of CBS is offering 20 million shares at $28 each.
CBS Outdoor Americas said it priced its initial public offering at $28 per share, valuing the outdoor advertising company at about $3.36 billion.
NEW YORK, March 28- CBS Outdoor Americas' top executive says he plans to convince top advertisers to move more of their dollars toward billboards and other displays as the company splits from media broadcaster CBS on Friday.
The first drug to treat erectile dysfunction in almost a decade launched a huge marketing campaign Wednesday by taking over the CBS Sports website.
Taco Bell is name-dropping an unlikely clown to promote its new breakfast menu. But Taco Bell has a long way to go to catch up with McDonald's.