GO
Loading...

Enter multiple symbols separated by commas

Advertising

More

  • What FB is attempting is interesting: Indiegogo CEO Monday, 22 Jun 2015 | 11:07 AM ET
    What FB is attempting is interesting: Indiegogo CEO

    Slava Rubin, Indiegogo.com CEO, joins the Squawk Alley panel to discuss Facebook and their new business strategy ideas.

  • LONDON, June 22- Surging growth in advertising via mobile phones and tablet computers will help Internet advertising overtake television as the dominant medium for global ad spending by 2017, a leading media buyer forecasts. The forecasts, based on media buying and planning trends detected by the company's local offices or affiliates, see the Internet...

  • June 19- EBay Inc said it has sold its 28.4 percent stake in Craigslist Inc back to the online classified advertising company. The companies have been feuding for years in civil court over allegations that eBay took a stake in Craigslist and then misappropriated confidential information while secretly planning its own classifieds site.

  • A new breed of dad targeted by brands Friday, 19 Jun 2015 | 11:07 AM ET
    Millennial family with daughter

    In addition to consumers spending more on Father's Day gifts, dads are increasingly making more of the household purchasing decisions.

  • NEW YORK, June 18- Cablevision Systems Corp has dropped a lawsuit against Verizon Communications Inc as it sought to combine the case, involving a television commercial that had targeted Verizon's FiOS, with another between the rival companies. The lawsuit in Manhattan had sought a court order declaring as truthful a Cablevision commercial claiming...

  • Does Amazon have YouTube envy? Tuesday, 16 Jun 2015 | 2:09 PM ET
    Visitors stream online computer games on the Twitch Interactive stand at Gamescom video games trade fair in Cologne, Germany.

    Amazon's Twitch is expanding past its gaming roots and inviting all marketers interested in reaching its gamer audience with new content.

  • SAN FRANCISCO, June 15- Twitter Inc's next chief executive officer faces a crucial challenge as the company seeks to appease Wall Street after this week's management shakeup- helping disaffected advertisers connect with users. And many advertisers, analysts and investors say Twitter already has the right person for the job: not interim CEO Jack Dorsey but...

  • Facebook's next opportunity in Ads: Pro Monday, 15 Jun 2015 | 11:14 AM ET
    Facebook's next opportunity in Ads: Pro

    Mark Mahaney, RBC Capital Market Internet analyst, says the social network could be the biggest beneficiary when it comes to growth in video and mobile.

  • SAN FRANCISCO, June 15- Twitter Inc's next chief executive officer faces a crucial challenge as the company seeks to appease Wall Street after this week's management shakeup- helping disaffected advertisers connect with users. And many advertisers, analysts and investors say Twitter already has the right person for the job: not interim CEO Jack Dorsey but...

  • SAN FRANCISCO, June 15- Twitter Inc's next chief executive officer faces a crucial challenge as the company seeks to appease Wall Street after this week's management shakeup- helping disaffected advertisers connect with users. And many advertisers, analysts and investors say Twitter already has the right person for the job: not interim CEO Jack Dorsey but...

  • LeBron James vs. Stephen Curry: Who wins for marketers? Thursday, 11 Jun 2015 | 4:10 PM ET
    LeBron James of the Cleveland Cavaliers and Stephen Curry of the Golden State Warriors during Game 3 of the 2015 NBA Finals on June 9, 2015, in Cleveland.

    A new Nielsen study looks at the consumer purchasing behaviors of LeBron James and Stephen Curry fans.

  • Another issue publishers will face... Thursday, 11 Jun 2015 | 10:00 AM ET
    Another issue publishers will face...

    Apple appears to be close to letting users block ads from their iPhones and iPads and could bring the same technology to Safari on mobile. Jon Steinberg, Daily Mail NA CEO, weighs in.

  • Nike inks 8-year deal with NBA Thursday, 11 Jun 2015 | 7:46 AM ET
    Nike inks 8-year deal with NBA

    Corinna Freedman, BB&T Capital Markets, weighs in on Nike's new contract with the NBA and its competition with Under Armour.

  • Amazon's new revenue stream... packages Thursday, 11 Jun 2015 | 6:43 AM ET
    Amazon's new revenue stream... packages

    Tony Case, Adweek executive editor, discusses Amazon's new package deal - slapping ads on your mail.

  • 1 click to buy: Social media's plan for e-shopping Wednesday, 10 Jun 2015 | 12:50 PM ET
    Instagram is among several platforms offering clickable ads to purchase opportunities.

    Pinterest, Instagram and YouTube have unveiled shoppable ads that let consumers directly buy goods by clicking on sponsored content.

  • Billy Graham vs. Wells Fargo over same-sex ad Tuesday, 9 Jun 2015 | 6:47 PM ET
    A still from a Wells Fargo commercial depicting two mothers adopting a child.

    Wells Fargo stands by an ad featuring a lesbian couple adopting a deaf child that prompted Billy Graham's churches to drop the bank.

  • Wheels Up CEO: Sponsorships about relationships Tuesday, 9 Jun 2015 | 8:53 AM ET
    Wheels Up CEO: Sponsorships about relationships

    Kenny Dichter, Wheels Up co-founder and CEO, discusses his sponsorship deal with Triple Crown winner American Pharoah and snagging top brand ambassador Serena Williams. Also Dichter shares insight on taking private flights.

  • Armstrong: Verizon wanted AOL's content too Tuesday, 9 Jun 2015 | 8:48 AM ET
    Tim Armstrong, chairman anc CEO of AOL.

    Tim Armstrong on Tuesday said AOL's content brands were always part of merger talks with Verizon, offering a rebuttal to reports to the contrary.

  • LONDON, June 9- Martin Sorrell, the boss of the world's biggest advertising group WPP, saw off another shareholder revolt over his pay, when only 22 percent of investors refused to back his 43 million pound package at the company's annual meeting on Tuesday. Sorrell, who built up WPP from nothing in 1986 into one of Britain's best known companies with 179,000...

  • AOL CEO: Verizon deal all about content Tuesday, 9 Jun 2015 | 8:07 AM ET
    AOL CEO: Verizon deal all about content

    Tim Armstrong, AOL chairman & CEO, discusses Verizon's $4.4 billion acquisition of AOL and shares his thoughts on the future of media.