Don't expect any start-up to steal the headlines at SXSW this year. The advertising industry is getting most of the attention, said an executive.» Read More
No matter what happens with the New York Knicks sexual harassment trial, the fans won't turn away. All the crisis PR people who keep going on television and talking to the newspapers, whining that the Knicks "brand" is getting damaged, should challenge themselves to come up with a number of people they think will not renew their season tickets solely because of this.
Consumer crisis or not, we're three months and counting until Christmas. Americans will still shop for the holidays but the question is just where they'll buy and how much they'll pay for this year's presents. Will we have a merry or mediocre Christmas?
Rumors are flying about Microsoft's interest in investing in a 5% stake in Facebook--a stake that would value the social networking upstart at some $10 billion dollars. Viacom and Yahoo have both made bids for the company, Google is reportedly interested (though co-founder Sergey Brin told me back in July that they weren't pursuing Facebook) and now Microsoft's offer is shaping up.
Blyk, the world's first fully advertising-funded mobile telecoms operator, launched in Britain on Monday in what is seen as a major test of the potential of advertising on mobile phones.
Microsoft has launched a campaign behind the scenes to persuade internet companies, advertisers and regulators to oppose Google's planned $3.1 billion acquisition of online advertising group DoubleClick, the Wall Street Journal reported.
EBay is exploding with all things O.J. In the past week, 770 Simpson-related items have been sold compared to 337 items in the three months before that time. Not everything is going to come to market, but I thought it would be fun to throw out the best of what might one day emerge.
Facebook had a pretty smart deal: get innovative kids to create applications for its site--the kind of cool functions that they want to use, which means higher traffic and more ad dollars. But now, Facebook is going to start compensating those innovators, launching a $10 million fund.
You know the guy that spent $752,467 for Barry Bonds' home run ball No. 756? He's designer Marc Ecko and he's allowing fans to vote on whether the ball should be sent to the Hall of Fame, branded with an asterisk and then sent to the HOF or launched on a rocket ship.
At the end of every golf and tennis tournament, the champion gets a trophy. Unless it's the grand slams, these trophies don't have any tradition. So it's a clean slate: Do anything you want, but make sure it's something that gets attention for the big sponsor.
So the media has spent countless hours talking about O.J. Simpson's latest--potentially being the ringleader in an armed robbery that involved taking items from a sports memorabilia store in Las Vegas. But I still haven't seen a complete list of what he stole.
Idearc said Monday it is purchasing Switchboard.com and other online directory assets from InfoSpace for $225 million in cash.
What do talking pens, seven out-of-staters, and Basque cuisine all have in common? Boise and the Boise State University Broncos. It has been 9 months and a few days since Boise State rocked the college football world with its unexpected victory in the Fiesta Bowl over Oklahoma outside Phoenix.
So I have some correcting to do. In my commenting on the PGA Tour's FedEx Cup payout plan, I said it was an annuity. Why wouldn't I? Everyone, including the players have been calling it that. But I spoke with Ron Price, the Tour's CFO, who clarified that it's actually a deferred compensation.
AT&T is a solid, historied brand -- the blue globe. Cingular was cool and hip -- the orange figure. Since acquiring the Cingular brand, AT&T has been working on integrating the two brands while maximizing what CIngular had that it didn't -- that orange hipness.
This is the first paragraph/short story.
I have never gotten up and just walked out on a fashion show. On Tuesday, I RAN out of the Calvin Klein collection even before the runway show began. But it had nothing to do with the clothes. No joke--the line for the Calvin Klein runway show was two blocks long..
The U.S. Federal Trade Commission said Tuesday that some advertisements for home mortgages might be deceptive and even violate the law.
Just 2 days before her first guest designer line debuted at mid-tier department store Kohl's, designer Vera. Wang showcased her ready to wear line at Fashion Week. The collection featured dark colors (rusts, grays, black) a smattering of metallics and lots of layered, blousy tunics.
U.S. advertising spending is seen "challenged" for the rest of the year after slipping 0.3 percent in the first half to $72.59 billion, according to a report by TNS Media Intelligence issued Tuesday.
Lots of catching up to do on your mail, as I’ve been on the road for the while and haven’t been that good in checking it. The first note comes from Nathaniel Wydra, who wanted to talk about my insistence that a real life player stock exchange couldn’t happen...