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  • Tiger Woods is the only athlete who will come close to earning $100 million in endorsements this year. But the actions of two of the companies he had deals with questions whether Woods is worth the price companies pay. Last week, American Express signed a deal to become the official card of the PGA of America and the USGA and in the process decided to end its deal with Woods after a 10-year relationship with the brand.

  • Plan B., Yao And T-Shirts: Readers Respond Tuesday, 7 Aug 2007 | 11:03 AM ET

    Yesterday, I wrote about how a company called Plan B. found out that 71 percent fewer fans showed up on discounted beer night. This surprised me a little bit, but not some readers. From Larry Rascak:Personally I would avoid discount beer night like the plague, simply because I would not want to be at a ballgame (or in the parking lot, or driving home) with the sort of people who would go to a game just to drink a lot of cheap beer. Is this really that big a surprise?

  • Tom Glavine's 300th Win And The "Ties" That Bind Monday, 6 Aug 2007 | 12:26 PM ET

    If you're a big fan of Tom Glavine and you are happy he won his 300th game last night, you might as well get his 300th win tie. Oh yeah, it costs $1,000. Tie company Vineyard Vines is making 300 of the ties, which will be sold exclusively at www.rallyfoundation.com. The entire cost of the tie will be donated to the Rally Foundation, which raises awareness and funds for childhood cancer research.

  • Michael Vick: Rating Those Dogfighting T-Shirts Monday, 6 Aug 2007 | 10:16 AM ET

    When Kobe Bryant was charged with sexual assault, we saw a few nifty entrepreneurs come up with T-shirts to try to cash in on the news. There were the Kobe Bryant T-shirts were made to look like a jersey, with Kobe's number on it and "Colorado Prison League" on the front. One supporter made a "Free Kobe" shirt. But never in the history of sports have we seen the cottage industry that has become Michael Vick dogfighting T-shirts.

  • Marketing Charity: What Really Makes A Sale Friday, 3 Aug 2007 | 9:36 AM ET

    With the market as up and down as it is these days, my schedule has been just as much of a rollercoaster ride! I'm behind on responding to some of the interesting notes that have made their way into my retail detail inbox. So this Friday I decided to catch up! Retail detail reader Mark Coleman raised a good question about cause-related marketing and the type of Super Saturday fundraiser events that I wrote about a few days ago.

  • Cwickies: Will They Be Sticky For Advertisers? Friday, 3 Aug 2007 | 8:27 AM ET

    I can't help but comment on Viacom's earnings. On Thursday, the media giant beat Wall Street estimates, thanks largely to the filmed entertainment division's profit quadrupling. But the studio (Paramount and DreamWorks) is a much smaller part of the company than the 'Media Networks' division, which includes MTV, VH1, Nickelodeon, Spike TV, etc. I'd say Viacom's largest challenge moving forward is growing its ad revenue on these cable networks...

  • I think that things are going to get worse before they get better in the retail. I took a look at short interest in a few big retail names today and was surprised to see just how many investors were betting AGAINST the stores that cater to the mass market consumer right now.

  • Yao Ming: Why Is NBA Star MIA In Homeland? Thursday, 2 Aug 2007 | 8:56 AM ET
    Yao Ming

    One of the most surprising things about being here in Beijing is the absence of Yao Ming. I thought he'd be everywhere. Sure, he made his name in Shanghai, but I thought he was the pride of China. Well, apparently not. Aside from a Coca Cola ad on an occasional billboard and a wildlife poster, Yao isn't a force here.

  • Kelly Osbourne

    So Star Jones finally admits she had gastric bypass surgery. Really? People, it's like denying you had a facelift, collagen, or breast augmentation. WE KNOW. 177,000 people had gastric bypass last year, nearly double from 2003, making it one of the fastest growing plastic surgery procedures. So is PhotoShop. Check out Kelly Osbourne--I'll have what she's having.

  • This past weekend, I attended the annual SuperSaturday event in Water Mill, New York. Well-known in the fashion world and to vacationers in the Hamptons, this is essentially a high-end tag sale/sample sale of designer goods to raise money for the Ovarian Cancer Research Fund.

  • Fake Jane

    This job really does beat working for a living. I've just had the opportunity to drive a car worth, gulp, $435,000. That's about twice the price of your average home in the U.S. these days. The car is a new Rolls Royce Phantom Drophead Coupe (pronounced coup-AY). Drophead is a fancy name for convertible. The car will start selling in September, and the first year is pretty much sold out. Yeah. Sold out.

  • China And The 2008 Olympics: Greetings From Beijing Monday, 30 Jul 2007 | 8:53 AM ET

    I'm here thanks to a long plane ride, during which I watched "Blades of Glory" twice and read two books on the history of China. You thought the Boston Celtics were a dynasty? Imagine being dominant for 300 years! Anyway, I've come all this way so that I can bring you all the important business stories of the '08 games on the year-out anniversary on Wednesday, August 8 and actually throughout next week on CNBC.

  • As many of you know, yesterday I called for Nike to dump Michael Vick. They sort of did that minutes ago, when they suspended his contract. ┬áMy prediction? They'll never reactivate it. It's a really good move. They were never going to use Vick again, so there was no reason to stand by him. I'm not ignorant enough to think that they my writing did anything.

  • I wandered on to NFLShop.com to do my daily check on everything Michael Vick and I noticed something strange. I couldn't find Michael Vick No. 7 jerseys anywhere. So I called the NFL and asked them why they had made this decision. "We have suspended sales of Vick-related merchandise on our official league e-commerce site, NFLShop.com," said NFL spokesman Brian McCarthy. "This includes Vick jerseys and collectible items such as autographed balls and other memorabilia."

  • Worst Athlete Contest Ad: We Have A Winner!! Friday, 27 Jul 2007 | 12:17 PM ET

    At the end of June, I announced my worst athlete ad contest. I received many entries of athletes in all sorts of ads from my readers, but I really didn't have any trouble picking a winner. Congratulations to reader Joe Gudema who sent me Red Sox closer Jonathan Papelbon doing ads for 125 Auto. Thankfully, it's on YouTube for your viewing pleasure.

  • Microsoft Meeting: Will Another Demo End Up On YouTube? Thursday, 26 Jul 2007 | 4:35 PM ET

    Microsoft's top brass are hosting the company's Financial Analysts Meeting at company headquarters in Redmond, Washington today. I was going to be there as well, but at the last minute, changed plans for several reasons. And it was probably a good idea, at least for Microsoft.

  • Most mind-numbing PR stunt of the summer (so far): Here's the headline: "100 cows face-off against world-class surfers during Honda U.S. Open of Surfing at the Huntington Beach Pier." Where's the beef? Against the backdrop of the world's largest professional surfing competition, 100 cows will be herded into the Honda U.S. Open of Surfing by 40 cowboys on Thursday, July 26. The first-ever beach cattle drive at the Huntington Beach Pier takes place at 7:00 a.m., even as professional surfing's "elite athletes take to the waves."

  • Nike: Drop Michael Vick Right Now Thursday, 26 Jul 2007 | 11:58 AM ET
    Michael Vick

    When activist organizations ask for a shoe and apparel company to drop athletes before the legal process has seen them through, I usually don't agree. The main reason I stand up for these companies is that it's good for business to ride it out. People forget and if you have an athlete who is acquitted of charges who is a big star, they will prove they can sell again.

  • Lindsay Lohan: The "Real" Business Angle For CNBC Thursday, 26 Jul 2007 | 8:20 AM ET
    Lindsay Lohan

    Note to PR people: please actually WATCH our network and understand what CNBC does before sending pitches. Here's a shortened list of press releases sent my way in the last 24 hours: "Draumr Publishing, an independent U.S. press, has finally released 'Moon Child,' the tantalizing new novel by first time Canadian author Simone Maroney, to the North American public. The book is a rollicking good ride, complete with adventure, betrayal and harrowing escapes from dire circumstances." And then there's Lindsay Lohan.

  • Tour de France: Let Riders "Do" Drugs? Wednesday, 25 Jul 2007 | 2:10 PM ET

    As many of you know, I started boycotting my watching of the Tour de France this year because of all the drug scandals. Of course, the scandals have continued. German cyclist Patrik Sinkewitz tested positive for testosterone and was suspended, Alexandre Vinokourov and his team withdrew after he tested positive for blood doping and we're waiting for the suspension one more rider that tested positive.