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This week of TV "upfront" ad sales is arguably the most important week of the year for the networks -- they're aiming to sell 75 percent of their annual ads. Last year, that amounted to about 9 billion dollars. This year, it's expected to be roughly flat -- that's what the analysts are telling me. But considering the fact that ratings are down from last year, the price advertisers are paying per ratings point is actually inching up!
If the name Kevin Harrington doesn't sound familiar, maybe one of the hundreds of products his company's made billions selling will: The Foodsaver, The Jetstream Oven, Wolfman Jack's Solid Gold Rock'n Roll Hits, Ginsu Knives, or how about the Flowbee.
Many reporters and columnists over the last couple of days have opined that baseball teams will not hesitate to do anything in their clubhouses about beer and we’ve seen that as more teams over the past couple days have decided to rid free beer from the locker rooms.Then they tell you that nothing will likely happen in the stands because beer is a huge profit maker for the teams and beer companies spend so much money on baseball that there’s a lot of politics behind doing anything more than the symbolic gesture of keeping alcohol out of the locker rooms.
According to the Seattle Post-Intelligencer, Bill Gates confessed to searching for the estimated value of his 50,000-square-foot mansion on Zillow.com. Gates generally likes the online real estate site, which launched with the help of some former Microsoft execs. But he says Zillow's "algorithms for figuring out prices don't scale very well to the low end or the very high end."
Before the shoe drops -- as in if Kevin Durant, the potential number one NBA draft pick, picks Nike or adidas -- we've learned that Durant has signed an endorsement deal with Upper Deck. The sports card and memorabilia company will market Durant in all of its 2007-08 products, and on its packaging, and will unveil a line of autographed Upper Deck Authenticated items.
Summit Entertainment, a new studio launched two weeks ago with $1 billion in financing led by Merrill Lynch, just unveiled its slate of new development projects -- nine that will go into production this year -- with two films going into production this summer. The plan is to release ten to 12 films a year through its domestic pipeline, and they're not wasting any time.
In TV's worst spring in recent memory, an alarming number of Americans drifted away from television the past two months: More than 2.5 million fewer people were watching ABC, CBS, NBC and Fox than at the same time last year, statistics show.
There's way too much to talk about today, but I'm leading it off with the Jim Stewart 400 because I think the folks at Diageo have been shortchanged because of the fight and the Derby -- and maybe even the Mavericks getting schooled.If you haven't heard about it, the NASCAR Nextel Cup race this weekend is actually named after a fan. The folks at Diageo, who bought the race for their Crown Royal brand, had an essay contest in which 15,000 fans wrote in their favorite life moment worthy of toasting with the drink.
"Spider-Man 3" is breaking records, and it hasn't even opened in the U.S. yet; it premiered in Tokyo in April, and opened in 16 Asian and European countries on Tuesday, bringing in $29 million dollars on its first day alone.Throughout Asia, the film opened bigger than the first and second films in the series; in some countries, it out-grossed the combined opening day of Spidey 1 and 2. And in some countries, the movie broke records for the biggest single-grossing day ever.
Consumer privacy groups Friday sought to derail Google's $3.1 billion deal to buy online ad supplier DoubleClick, filing a complaint with U.S. regulators to block the merger on privacy grounds.
Do you know someone at Google? Make sure they're buying lunch today. Or dinner tonight. A day after the company crushes estimates, pundits and prognosticators are firing up their crystal balls and trying to get a beat on what's coming next from the internet search giant. The numbers from the company are simply staggering. I said on the air last night that Google may have been swinging for the fences, but the ball sailed into the parking lot and smashed a car's windshield.
Every year the TV networks gather with advertisers at Radio City Music Hall in New York in mid-May. The TV nets trot out their new shows, trying to lure advertisers with big parties and big promises of big hits, everyone hoping to hit the next "Friends." NBC starts off the upfronts on May 14 and I'll be there.
WPP Group, the world's second-largest advertising company, said on Friday its first-quarter like-for-like revenues increased 4.3 %, reflecting the strong global economic environment.
Is Google a contest stock worth playing? Well, the company releases earnings after the bell today, so I thought I'd pass along a news video piece from CNBC's Jim Goldman on the Internet giant. Again, this is not a recommendation for the contest or your personal portfolio--just some information. The stock hasn't exactly made the most active list among players, but it has drawn some interest.
The chief financial officer of Internet media company Yahoo! expressed confidence in the company's new online advertising system Panama, despite investors' disappointment with the Internet media company's first-quarter earnings report.
Here's our look at the stocks making our best and most active lists. Small caps seem to be the main focus among contest traders. And Freemont General is back strong--not only as a most active but as a best performer. It hasn't played itself out yet as news about selling some of the company's subprime loans had an affect. Also--news on Sallie Mae had an impact on more than just iteself. Take a look...
Google's acquisition of DoubleClick wasn't much of a surprise since blogs and news coverage over the past few weeks have indicated that the company was in play and had several suitors, including Microsoft, Google, Yahoo and various others.But the big surprise happened over the weekend when we found out that Microsoft was building a coalition of companies to come out against the deal, and that the anti-trust poster-company was now playing the part of victim. Needless to say, this pot-calling-the-kettle-black legal strategy is raising some eyebrows.
Web search leader Google has broken into radio with a multi-year advertising sales agreement with the largest U.S. broadcaster, Clear Channel Radio, the companies said on Sunday.
Internet media company Yahoo said on Monday it expanded an advertising partnership with U.S. newspapers, including the addition of leading publisher McClatchy.
Internet and media rivals to Google, fearing an unprecedented consolidation of power in the online advertising market, are expected to urge regulators to closely scrutinize the Web search leader's $3.1 billion deal to buy DoubleClick.