• Lilly receives European marketing OK for insulin Wednesday, 10 Sep 2014 | 10:13 AM ET

    INDIANAPOLIS— European regulators have approved a long-lasting insulin from Eli Lilly and Co. and German drugmaker Boehringer Ingelheim that is the subject of patent infringement litigation with French rival Sanofi. That is subject to a stay of more than two years due to the Sanofi litigation.

  • The reason we love Apple     Tuesday, 9 Sep 2014 | 11:18 AM ET

    Former Apple "chief evangelist," Guy Kawasaki, shares his predictions for new Apple products and discusses if he believes Apple is a hardware or software company.

  • Sept 8- Hundreds of hedge funds, mutual funds and other institutional investors lined up on Monday to hear Alibaba Group Holding Ltd's management pitch the company's shares, as the Chinese e-commerce giant kicked off a two-week IPO marketing blitz.

  • Europe's top industrials target Goldilocks zone Sunday, 7 Sep 2014 | 4:30 AM ET

    STOCKHOLM, Sept 7- "Good enough" might not make for a marketing slogan, but some of Europe's top engineering companies, which have made their reputation on the quality of their products, are hoping it will make for a profitable strategy.

  • Legal or not, the pot business is still wacky Thursday, 4 Sep 2014 | 11:07 AM ET

    NEW YORK— Legal or not, the business of selling weed in the U.S. is as wacky as ever. "It's a gray market industry, that's just how it is," says Kayvan Khalatbari, who owns a marijuana dispensary and a chain of pizza restaurants in Denver.

  • Brazil's maternal milk banks model for globe Thursday, 4 Sep 2014 | 12:04 AM ET

    "Brazil is really the world leader in milk bank development," said Dr. Lisa Hammer, a University of Michigan pediatrician who was part of a team visiting the Rio de Janeiro- based network last week.

  • WASHINGTON, Sept 3- The top U.S. consumer protection regulator issued a stern warning to credit card companies on Wednesday, saying it believes some of them are deceiving customers about hidden fees associated with certain promotional offers.

  • WASHINGTON, Sept 3- The top U.S. consumer protection regulator issued a stern warning to credit card companies on Wednesday, saying it believes some of them are deceiving customers about hidden fees associated with certain promotional offers.

  • FCC fines Verizon over privacy rights notification Wednesday, 3 Sep 2014 | 1:18 PM ET

    Verizon agreed to pay the largest fine in FCC's history of settlements over these types of data privacy investigations.

  • Terror mix-up no more? Isis Wallet now 'Softcard' Wednesday, 3 Sep 2014 | 1:15 PM ET

    The mobile app Isis Wallet announced it would rebrand to avoid association with the Sunni militant group Islamic State, NBC reports.

  • Yves Carcelle, empire builder at Louis Vuitton, dies Tuesday, 2 Sep 2014 | 12:46 AM ET

    Yves Carcelle, the charismatic executive who transformed Louis Vuitton, died on Sunday in Paris. He was 66, the NYT reports.

  • America runs on bacon, and so does this motorcycle Friday, 29 Aug 2014 | 3:34 PM ET
    Hormel's bacon bike.

    Hormel has created a custom motorcycle that runs on 100 percent refined bacon grease.

  • Techies bare (almost) all in undies ads Friday, 29 Aug 2014 | 11:32 AM ET
    The ad for Dear Kate's Ada Collection.

    Julie Sygiel, the founder and CEO of underwear start-up Dear Kate, didn't expect the backlash over her latest ad campaign.

  • Abercrombie drops large logos from its US clothes Thursday, 28 Aug 2014 | 2:44 PM ET
    A customer carries an Abercrombie & Fitch shopping bag from a store in New York.

    Abercrombie is trying to revamp its image after its CEO stirred controversy by saying the company's clothes were made for cool kids, not fat people.

  • How Burger King can avoid a brand backlash Tuesday, 26 Aug 2014 | 2:14 PM ET
    A Burger King restaurant in San Francisco.

    Here are key things Burger King needs to focus on to avoid a customer backlash over its proposed Tim Hortons merger, says brand expert Leeann Leahy.

  • The company counts funds affiliated with Sequoia Capital, Charles River Ventures and General Catalyst Partners among its stockholders. Marketing software company Yodle Inc, backed by investors such as Draper Fisher Jurvetson, Bessemer Venture Partners and Jafco Technology Partners, also filed for an IPO in July.

  • Marketing software provider HubSpot files for IPO Monday, 25 Aug 2014 | 4:26 PM ET

    Aug 25- Marketing software provider HubSpot Inc filed with U.S. regulators on Monday to raise up to $100 million in an initial public offering of common stock. The Cambridge, Massachusetts- based company listed Morgan Stanley, UBS and JP Morgan among the underwriters to the IPO.

  • Deepening rivalries test German luxury car dominance Sunday, 24 Aug 2014 | 4:02 AM ET

    *BMW, Audi and Mercedes facing new luxury challengers. But his shifting taste in cars foreshadows less comfortable times ahead for global leader BMW, as well as Audi and Mercedes-Benz.

  • Jell-O can't stop slippery sales slide Friday, 22 Aug 2014 | 7:28 AM ET

    Jell-O has lost its jiggle and nobody knows how to fix it.

  • The new power of millennial Hispanics Wednesday, 13 Aug 2014 | 8:00 AM ET

    Marketers need to be paying attention to this powerful new group — millennial Hispanics. Here's why, says Marian Salzman.