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• Shire agrees to settle ADHD drug inquiry

  NEW YORK-- Shire PLC said Friday it agreed to pay about $57.5 million to resolve a federal investigation into the marketing of its drugs for treating attention deficit hyperactivity disorder. The company says it will take a $57.5 million charge to cover the costs of the settlement as well as interest and other items.

• Super Bowl ads court controversy, get pre-game payoff

  A teaser for Mercedes-Benz showcasing a supermodel's body has already drawn the ire of some media watchdogs.

• Beam profit slips after marketing boost

  Feb 1- Beam Inc reported lower quarterly earnings, excluding items, due to a 20 percent increase in how much it spent to advertise its alcoholic drinks during the key holiday season.

• Dice Holdings 4Q profit falls 14 pct, tops Street

  NEW YORK-- Dice Holdings Inc. reported Wednesday that its fourth-quarter net income slid 14 percent due to higher costs for sales and marketing as it prepared to unveil new products. The career-oriented website operator reported net income of $9 million, or 15 cents per share, for the quarter that ended Dec. 31.

• Connecticut honored for tourism campaign

  HARTFORD, Conn.-- Connecticut's tourism advertising campaign has been honored by an international marketing group. The Hospitality, Sales and Marketing Association International gave the campaign three Adrian Awards announced Tuesday night, including a gold for television creativity.

• Fortune Hi-Tech Marketing shut down as pyramid scheme

  WASHINGTON, Jan 28- Federal and state regulators on Monday shut down direct-sales company Fortune Hi-Tech Marketing following complaints that the company was operating a pyramid scheme.

• Farewell Two-Buck Chuck, Hello Guy Fieri

  

  Six things that have consumers buzzing in the world of beer, wine and spirits this week, including higher prices for "Two-Buck Chuck" and a new wine on the way from celebrity chef Guy Fieri.

• As world of gadgets grows, online industry tunes in to video ads

  SAN FRANCISCO, Jan 25- Internet video ads, long a sideshow in the online advertising market, are gaining in importance to marketers and Web publishers as they look to capitalize on consumers' changing viewing habits and tap a $70 billion television market.

• FEATURE-X and Z in favor as companies name new drugs

  "The X and Z trend was pretty hot and heavy eight or nine years ago- that's when we had names like Zoloft, Zyban and Zocor," said Vince Budd, senior vice president at brand consulting firm Addison Whitney's healthcare division, referring to popular drugs for depression and high cholesterol.

• Young Advertising Executives on 2013 

  

  David Jones, CEO of Havas tells CNBC he believes 2013 will be slightly better than last year, while Europe continues to remain the biggest risk.

• Travelzoo ramps up sales force, shrinking profit

  NEW YORK-- Travelzoo's profit shrank in its most recent quarter, despite higher revenue, as the travel deals website hired more salespeople and spent more on marketing. That appeared to please investors, who sent Travelzoo's shares up $3, or 16 percent, to $22.21 in morning trading.

• Iraq tackles oil buyers' concerns in 2013 marketing push

  LONDON, Jan 23- Iraq has sweetened terms for oil contract buyers and is becoming more competitive on pricing, buyers of its oil said, part of a marketing push by the world's fastest growing exporter to secure customers. Iraq has worked to address concerns of buyers over higher prices and the variable quality of its oil.

• GM looks to Encore small crossover to expand Buick's reach

  BIRMINGHAM, Mich, Jan 22- General Motors Co is counting on the new Encore small crossover vehicle to bring more new customers to its premium Buick brand. But LMC Automotive senior analyst Joe Langley says it has a tough road ahead.

• Balletta: After All the Lies Can Lance Armstrong 'EmergeStrong?'

  

  His titles, his awards and his legacy, are mostly gone. Not even his confessional to Oprah can bring them back. Lance is done - or is he?

• Infiniti reboots as it targets China for future growth

  DETROIT, Jan 15- Infiniti, the premium arm of Japanese automaker Nissan Motor Co Ltd, expects to be building more than half its vehicles outside Japan "in the medium term," the brand's president said Tuesday at an industry conference.

• Ford takes next step of Lincoln overhaul with lux crossover

  *MKC is the second new model designed to revive Lincoln. Ford is betting that a strong showing in this burgeoning segment will reverse a two-decade sales decline for Lincoln, a brand better known for the Town Car and presidential limos.

• GRAINS-U.S. soybeans extend slide ahead of key USDA data

  *Traders expect USDA to raise estimates for soy inventories. The USDA at 11 a.m. CST is projected to raise its outlook for U.S. soy inventories at the end of the crop's marketing year on Aug. 31 by 2.3 percent from last month to 133 million bushels, according to a Reuters poll. Chicago Board of Trade March soybeans slid 1.2 percent to $13.62- 3/ 4 a bushel by 9:40 a.m. CST.

• UPDATE 1-East Carolina University sues Cisco over slogan

  Jan 11- East Carolina University has filed a lawsuit against Cisco Systems Inc over the use of its registered trademark "Tomorrow Starts Here", which is central to the network equipment company's new marketing campaign.

• From Italy with luxe: Maserati tempts US drivers with new sedan

  MILAN, Jan 10- When rap legend Eminem took a Chrysler sedan for a crawl through dark Detroit streets in a landmark 2011 TV commercial, the car he drove was defiantly "Imported from Detroit."

• Herbalife CEO Casts Doubt on Bill Ackman's Motives

  

  "Let's be honest with each other, here," Herbalife CEO Michael Johnson told CNBC Thursday. "He's going to donate all of his profits to charity? He's got participants in that(hedge) fund...Who knows where it's really going?"