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  • BEIJING— All-expenses-paid trips to reward top salespeople aren't unusual, but direct marketing companies that are the Chinese versions of Amway, Avon and Herbalife are taking it to an extreme by sending thousands abroad on package tours. One company is sending 12,700 salespeople to Thailand on a tour that continues until next week. vice-chairman Xu Guowei...

  • Most bearish ETSY analyst   Wednesday, 20 May 2015 | 2:32 PM ET
    Most bearish ETSY analyst

    Gil Luria, Wedbush Securities, discusses his outlook on ETSY.

  • May 15- As seed and chemical maker Monsanto Co. woos Swiss agrochemicals firm Syngenta, Monsanto also is trying to win over consumers in key international markets, rolling out social media and marketing campaigns. U.S.-based Monsanto said it has recently launched interactive consumer-oriented websites in China, France, India, Argentina and Brazil, in...

  • Ex-banker wants you to try the 'Kobe beef of pork' Wednesday, 13 May 2015 | 1:40 PM ET
    A Mangalitsa pig

    Former Wall Street financier Chris Andersen has spent a lifetime raising money on Wall Street. Now he's raising pigs.

  • The strong dollar has crimped spending by overseas visitors at Macy's stores in big cities like New York, Las Vegas and Chicago. The company said bad winter weather and a slowdown at West Coast ports also hurt sales. Macy's huge flagship stores, such as the iconic store on New York's 34th Street and the former Marshall Field's flagship on Chicago's State Street,...

  • LISNR: Calls inaudible with Smart Tone technology   Wednesday, 13 May 2015 | 6:52 AM ET
    LISNR: Calls inaudible with Smart Tone technology

    LISNR CEO Rodney Williams, explains how his "data over audio" technology allows users to connect smart devices, and land him on the number 12 spot in CNBC's annual Disruptor 50 list.

  • Verizon buys AOL for $4.4 billion in mobile video bet Tuesday, 12 May 2015 | 7:16 AM ET

    NEW YORK— After selling millions of Americans their mobile phones, Verizon now wants to capture their eyeballs, too. As its phone business slows down, the nation's largest wireless carrier is making a $4.4 billion bet that it can find growth in mobile video and advertising by buying AOL, one of the Internet's oldest brands, which has been through its own share of...

  • Disruptor 50: No. 12 LISNR Tuesday, 12 May 2015 | 7:00 AM ET
    Rodney Williams, co-founder and CEO of LISNR

    This free communication technology app delivers proprietary "data over audio" to connected smart devices.

  • Speaking Tuesday at the annual Connecticut Governor's Conference on Tourism, he said the tourism and hospitality industries have added at least 5,000 jobs in the past five years, with job growth accelerating last year. Malloy has made tourism and marketing of Connecticut a priority, but he has proposed cutting spending on tourism marketing to $10 million...

  • May 8- A U.S. judge on Friday dismissed a lawsuit filed by the city of Chicago in federal court against four drugmakers accused of promoting painkiller addiction through deceptive marketing, though the case will continue against Oxycontin maker Purdue Pharma LP. The companies dismissed from the lawsuit are Teva Pharmaceutical Industries Ltd, Johnson&...

  • WASHINGTON, May 6- The U.S. Food and Drug Administration will hold a public meeting this summer to address drug company concern that restrictions on what they can say about off-label use of drugs violate their first amendment right to free speech. Efforts by drug companies to change the rules gained steam after a 2012 decision from the Second Circuit Court of...

  • Twitter goes nuts over Hamburglar's return Wednesday, 6 May 2015 | 6:01 PM ET
    Hamburglar with Sirloin Third Pound Burger

    After a decade-plus hiatus, the Hamburglar is back...and Twitter's got alot to say.

  • *Hugo Boss opens more stores, boosts marketing spending. BERLIN, May 6- German fashion house Hugo Boss expects investments in its stores and marketing to deliver a pick up in sales and profit growth over the rest of the year, it said on Wednesday, after posting lower-than-forecast first-quarter earnings. Hugo Boss said first-quarter sales in China fell 3 percent,...

  • BEIJING, May 6- Zhang Long made his fortune selling Pu'er fermented tea and handcrafted furniture from the mountains of his native Yunnan Province in southwest China. Last November, the 49- year old entrepreneur, who has no technology background, strode into a Beijing ballroom to pitch his latest made-in- China product: SPGnux, a Linux-based operating system he...

  • BERLIN, May 5- German sportswear company Adidas turned around its sales in North America in the first quarter, helped by a marketing campaign designed to win business from dominant rival Nike. Despite the hike in marketing spending, Adidas increased its operating margin by 10 basis points to 8.9 percent, still well behind the 13 percent achieved by Nike last year.

  • Steve Easterbrook, CEO of the Golden Arches since just March 1, said on Monday McDonald's Corp would restructure into four operating divisions, squeeze out about $300 million in annual cost savings and sell 3,500 restaurants to franchisees. "It was a presentation designed to get the heat off from Wall Street. It had nothing to do with customers, "said Larry Light,...

  • May 4- Samsung and Walt Disney's Marvel introduced a marketing campaign that uses virtual reality to promote "Avengers: Age of Ultron" as more studios look to the new technology to push movies. Jamie Park, head of experimental marketing at Samsung, said the company had seen a growing interest from studios in virtual reality and Samsung would be doing more of this in...

  • How to sell a star who keeps getting in trouble Thursday, 30 Apr 2015 | 2:17 PM ET
    Quarterback Jameis Winston #5 of the Florida State Seminoles.

    Jameis Winston can play football, the Florida State quarterback is expected to be a top two draft pick but is he marketable?

  • EXCLUSIVE-UBM explores sale of PR Newswire-sources Wednesday, 29 Apr 2015 | 2:17 PM ET

    April 29- British communications and events company UBM Plc is exploring a sale of PR Newswire Association LLC in a deal that could value the distributor of press releases at more than $700 million, according to people familiar with the matter. New York- based PR Newswire distributes corporate announcements and marketing via news agencies such as Thomson...

  • They're selling what?! Retailers' biggest blunders Wednesday, 29 Apr 2015 | 10:39 AM ET
    Bud Lite apologizes for label controversy.

    Click through to see some of retail's biggest gaffes over the years.