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  • NFL's Troy Aikman: Advice For The Business Athlete Monday, 6 Oct 2008 | 4:10 PM ET
    Troy Aikman

    Aikman has been among the smarter of the athlete businessmen out there, so I thought that with the economic downturn it would be a good time to talk with him.

  • Full of Doubts, US Shoppers Cut Spending Monday, 6 Oct 2008 | 7:11 AM ET

    Cowed by the financial crisis, American consumers are pulling back on their spending, all but guaranteeing that the economic situation will get worse before it gets better, the New York Times reported.

  • CNBC-Portfolio.com Wealth in America Survey Friday, 3 Oct 2008 | 3:00 PM ET
  • China Goes Bargain-Hunting Friday, 3 Oct 2008 | 6:41 AM ET

    Every year, friends of mine head up to Hong Kong to go shopping. Not at the swanky boutiques in Central or the funky shops in Causeway Bay. Nope, they go to the warehouse outlets on the other side of Hong Kong Island. Why?

  • Credit Crunch Likely to Hit Consumers the Hardest Tuesday, 30 Sep 2008 | 1:12 PM ET

    The credit freeze, which is shifting into overdrive heading into the holiday season, is expected to hit consumers harder than corporate America.

  • Is Bolt More Marketable Than Phelps? Thursday, 25 Sep 2008 | 4:20 PM ET
    New Kelloggs Boxes

    In our story today on Puma utilizing the "World's Fastest Man" Usain Bolt (link: we put in what I thought would be a pretty pointless poll asking you who was more marketable on the world stage: Michael Phelps or Bolt.

  • Real Economy In Real Trouble, Too Thursday, 25 Sep 2008 | 1:17 PM ET
    Unemployment Line

    Now, with a deal on the financial bailout expected soon, let's get back to the real economy—and the recession already in progress.

  • Beasley Continues With Adidas Story Wednesday, 24 Sep 2008 | 11:12 PM ET

    Michael Beasley's sticking to the line that he's been in adidas shoes his entire life. We're fine with that. But there's no reason to go out of the way to say you've been completely loyal if there are thousands of photos that suggest otherwise.

  • Economic Optimism On The Rise: Survey Wednesday, 24 Sep 2008 | 7:17 PM ET
    Crowd of people on the street.

    Not surprisingly, Americans are still down on the economy, according to the latest CNBC survey, with 93 percent of respondents describing it as poor or fair. But, in light of the Wall Street problems on the front page, there are signs that sentiment has bottomed. Nowhere is that more apparent than the huge jump in expectations that the economy will get on track in the next year.

  • Nike Earnings Wednesday, Worst Christmas in Years? Tuesday, 23 Sep 2008 | 7:06 PM ET

    After a retail group says to expect the worst Christmas in years, what will Nike earnings on Wednesday reveal about the outlook for holiday spending?

  • This Season, Tense Times for Retailers Tuesday, 23 Sep 2008 | 10:28 AM ET
    Target store

    For many of the nation’s retailers, this is shaping up to be the most critical holiday season since the recession of the early 1980s. Chains that fare poorly could end up as ghosts of Christmases past, says the New York Times.

  • Retail Group Sees Weakest Holiday Sales in 6 Years Tuesday, 23 Sep 2008 | 1:38 AM ET

    Holiday sales are expected to grow at the slowest pace in six years as shoppers worry about jobs, the housing and stock markets and high gas and food prices, according to a forecast from the National Retail Federation being released Tuesday.

  • Doug Verb And The Business Of Inflatables Monday, 22 Sep 2008 | 12:07 PM ET

    When the Orlando Magic unveil their new jersey tomorrow, they’ll try to make the announcement as "big" as possible. That’s good news to Doug Verb, who has developed a great niche in putting the world’s largest jerseys on huge inflatables.

  • Nike Confirms: Out Of Elite Swimwear Business Monday, 22 Sep 2008 | 12:03 PM ET

    My report last night about Nikes exiting the swim business came without the company's public confirmation. A few minutes ago, company spokesman Dean Stoyer confirmed the news in a statement:

  • Attention Wall Street: Add the precipitous slowdown in consumer spending to the list of worries and reasons to think a recession is underway or imminent. 

  • This Year, Teen Chic is Cheap Friday, 12 Sep 2008 | 10:49 AM ET

    Teens across the nation have spent their summer vacations battling high gas prices, competing for jobs in a weak part-time employment market, and making do with smaller contributions from cost-conscious parents, said Portfolio.com

  • Chad Could Get Reebok Johnson Name Jerseys "Cheaper" Thursday, 11 Sep 2008 | 5:03 PM ET

    It might be easier for Cincinnati Bengals wide receiver Chad Ochocinco to buy out his "C. Johnson" jerseys from Reebok, after all.

  • Oreo advertisement with Serena Williams

    If the rule of endorsements includes staying away from the cover of Madden to avoid the jinx, it should now include getting paid to dunk (or should I say lick?) an Oreo.

  • 99 Cents Only Stores to Raise Prices Tuesday, 9 Sep 2008 | 5:03 AM ET

    The discount retailer on Monday announced the first price increase in its 26-year history, raising the cost of household items, food and other items by almost a penny.

  • No Ochocinco Reebok Jerseys For Chad? Monday, 8 Sep 2008 | 3:27 PM ET
    Ocho Cinco Jersey

    Cincinnati Bengals wide receiver Chad Johnson legally changed his name to Chad Ochocinco (note that it’s one word). But “Ochocinco” might not appear on his jersey for the rest of the year? Here’s the deal.