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  • 'Mad Men effect' behind whisky's revival: Expert  Friday, 19 Dec 2014 | 1:45 AM ET

    Olly Wehring, managing editor at Just-Drinks, says the popularity of whisky in TV programs such as Mad Men is helping the spirit's fortunes.

  • 5 things to know: Alcohol calorie labels on menus Wednesday, 17 Dec 2014 | 5:29 PM ET

    The FDA rules apply to drinks listed on the menu but not those ordered at the bar. The FDA said it would be too difficult to try to label calories in mixed drinks that are made differently from restaurant to restaurant. The FDA is allowing restaurants to estimate calories and ranges.

  • LONDON, Dec 17- Alcoholic drinks maker Diageo forecast flat sales for the first half of its financial year in the United States, its biggest and most profitable market, after demand over Thanksgiving fell short of its hopes. Part of the reason for the weaker performance is that Diageo is more heavily discounting Smirnoff vodka in the United States as it aims to...

  • Dec 17- PepsiCo Inc earnings could come under pressure in the fourth quarter due to currency fluctuations, investors said, as the company's biggest foreign markets- Russia, Mexico and Canada- have all taken hits to their currencies in recent months. While international expansion has helped PepsiCo diversify, it has exposed it to broader economic problems and...

  • Alcohol calorie counts to be on menus by next year Wednesday, 17 Dec 2014 | 12:54 AM ET

    WASHINGTON— Don't want to be confronted with the number of calories in that margarita or craft beer? New menu labeling rules from the Food and Drug Administration will require chain restaurants with 20 or more outlets to list the amount of calories in alcoholic drinks, along with other foods, on menus by next November. "Alcoholic beverages are a key contributor to...

  • Coca-Cola outlook for 2015 is short of target Monday, 15 Dec 2014 | 6:45 PM ET

    The Atlanta- based company, which also makes Sprite, Powerade and Vitaminwater, has been struggling with declining soda consumption in the U.S. and other parts of the world. Coca-Cola has said it plans to slash costs by $3 billion a year to boost its performance, with much of the savings being reinvested into marketing. The world's largest beverage maker also said...

  • Move over beer and wine; whiskey's time has come Saturday, 13 Dec 2014 | 3:00 PM ET

    Sales for whiskey continue to rise, as do the number of craft distilleries popping up across the country.

  • Coca-Cola adds 2 new board members Thursday, 11 Dec 2014 | 12:40 PM ET

    ATLANTA— The Coca-Cola Co. on Thursday named two new directors to its board, increasing the size of its board to 17.. The Atlanta- based beverage company said that it has elected Marc Bolland and David Weinberg, effective Feb. 18. Bolland, 55, is CEO of retailer Marks& Spencer Group PLC.

  • The Jack Ma-tini: Wall Street holiday cocktails Thursday, 11 Dec 2014 | 11:09 AM ET
    Jack Ma

    The best way to celebrate a successful year on Wall Street is to have a celebratory toast. Here are some drink suggestions.

  • NY brewery builds Christmas tree out of 300 kegs Thursday, 11 Dec 2014 | 8:52 AM ET

    ROCHESTER, N.Y.— A western New York brewery has constructed a Christmas tree out of hundreds of beer kegs. All that's missing is the beer. The Genesee Brewing Co. in Rochester built a 23- foot-high Christmas tree out of 300 stainless steel kegs outsides its Brew House in downtown Rochester.

  • Sale of Oregon craft brewery provokes backlash Wednesday, 10 Dec 2014 | 2:54 PM ET

    BEND, Ore.— The Facebook page of a local brewery lit up with condemnations: Loyal beer drinkers said the brewers were greedy "sellouts." No, the furor erupted after 10 Barrel Brewing announced last month that it was being bought by the world's largest brewer, Anheuser-Busch InBev, which to the horror of craft-beer enthusiasts, makes Budweiser and Bud Light.

  • Lawsuit accuses Maker's Mark of false advertising Tuesday, 9 Dec 2014 | 3:07 PM ET

    LOUISVILLE, Kentucky— Two California consumers sued one of Kentucky's best-known distilleries, saying Maker's Mark tries to spike demand and sticker prices by falsely promoting its bourbon as being handmade. The lawsuit, filed in federal court in San Diego, accused the distillery of deceptive advertising and business practices with its "handmade" promotion...

  • UK pub chain, Heineken clash over beer cost Tuesday, 9 Dec 2014 | 9:07 AM ET

    The episode underscores anti-competitive practices in Ireland, where entrenched publicans and the country's dominant brewers, Heineken and Diageo, are hoping to prevent Wetherspoon's from gaining a significant presence that could force competitors to cut the average retail price of a pint nearly in half. Wetherspoon's said Tuesday it has stopped...

  • WELLINGTON, Dec 9- A New Zealand inquiry into a food safety scare involving the Fonterra dairy co-operative has found that both the government and the world's largest dairy exporter were unprepared to deal with a 2013 global recall which turned out to be a false alarm. This sparked a recall of millions of infant formula, sports drinks and other products...

  • Starbucks mega store; Traders bullish  Friday, 5 Dec 2014 | 5:15 PM ET

    Starbucks has opened its first Reserve Roastery and Tasting Room in Seattle. "Fast Money" trader likes the stock on its store expansion strategy, and cost efficiency.

  • Rockstar yacht loses to drawbridge  Thursday, 4 Dec 2014 | 2:57 PM ET

    Rockstar energy drink billionaire founder Russ Weiner's yacht got stuck while being towed under a drawbridge, taking out part of the roof, but no one was hurt. CNBC's Robert Frank says the bridge had been declared "functionally obsolete" 4 years ago.

  • *Good news for robusta growers such as Vietnam, Indonesia. MUMBAI/ SEOUL, Dec 4- Mumbai civil servant Sachin Kenjale regularly ends his day with a steaming cup of instant coffee after trying the drink for the first time with friends around two years ago. Reaching that milestone would underscore a major market shift, with robusta's popularity soaring as increasing...

  • Yes, you can compete in beer chugging while running Wednesday, 3 Dec 2014 | 10:30 AM ET
    Corey Gallagher, who is training for the beer mile, at Yellow Jacket Stadium in Austin, Texas, Nov. 28, 2014.

    A new race lets you down as many beers as you are able, while running at full speed and trying not to vomit, reports the New York Times.

  • SHANGHAI/ LONDON, Dec 3- Chinese infant formula giant Beingmate prints Irish clovers on its flagship product as it seeks to assure Chinese parents of its European sourcing after a safety scare involving the world's biggest milk powder exporter New Zealand. Though the scare turned out to be false, it prompted formula firms to reduce supplies from New Zealand and...

  • Can Coke make better milk?  Monday, 1 Dec 2014 | 6:52 AM ET

    Insight to how beverage companies are getting into the protein and milk categories, with Gary Hempill, Beverage Marketing Corporation.