Paramount is wasting no time driving moviegoers to 3-D screenings of "Transformers: Dark of the Moon." Director Michael Bay has been personally campaigning to draw moviegoers to the new format, by communicating directly with fans and campaigning for theater chains to project the film with more light.
"Mainstream companies, of course, are often too risk-averse to emulate the porn industry’s embrace of new media. But even if you’re not ready to make the leap, it is worth paying attention to the porn industry – the latest tech trends in porn are a strong predictor of the next big thing for mainstream," writes the author.
As the repercussions and scope of recent cyberattacks continue to grow, Sony's problems are mounting.
See what's happening, who's talking and what will be making headlines on Tuesday's "Squawk on the Street."