• Ads worth $4.5 million price tag: Steinberg   Monday, 2 Feb 2015 | 11:01 AM ET
    Ads worth $4.5 million price tag: Steinberg

    Jon Steinberg, North America CEO, Daily Mail, talks about the Nationwide ad from last night. You couldn't really tell what it was about, he says. He says he now believes the ad price was worth it.

  • Super Bowl becomes most-watched US TV program ever Monday, 2 Feb 2015 | 10:46 AM ET
    New England Patriots strong safety Malcolm Butler breaks up a pass intended for Seattle Seahawks wide receiver Jermaine Kearse in the third quarter in Super Bowl XLIX at University of Phoenix Stadium.

    The New England Patriots' Super Bowl win over the Seattle Seahawks became the most-watched American TV program ever.

  • Super Bowl ads showdown   Monday, 2 Feb 2015 | 6:39 AM ET
    Super Bowl ads showdown

    Tara Maitra, TiVo svp and general manager, talks about the most watched ads of Sunday night's Super Bowl.

  • A $4.5M Super Bowl ad—or all this on social media Friday, 30 Jan 2015 | 1:04 PM ET
    Fans walk outside University of Phoenix Stadium in Glendale, Ariz., Jan. 25, 2015, ahead of Super Bowl XLIX.

    A Super Bowl spot costs $4.5 million—that is $150,000 per second. What would that buy on major social media networks for that price?

  • Getting millennials to pay for TV: Time Warner CEO Friday, 30 Jan 2015 | 12:08 PM ET
    Jeffrey Bewkes, chairman and CEO of Time Warner Inc.

    Providing choice is key to getting young people to actually pay for programming, Time Warner Chairman and CEO Jeff Bewkes tells CNBC.

  • You'll not see football every night: NFL Network CEO

    Brian Rolapp, NFL Network CEO, discusses Sunday's Super Bowl, social media and head injuries in the NFL.

  • TWX CEO: Media ads in transition   Friday, 30 Jan 2015 | 8:11 AM ET
    TWX CEO: Media ads in transition

    Jeff Bewkes, Time Warner chairman & CEO, shares his thoughts on mergers and making money in the media sector.

  • TWX CEO: Competition and broadband capacity   Friday, 30 Jan 2015 | 8:05 AM ET
    TWX CEO:  Competition and broadband capacity

    TV content is getting better, says Jeff Bewkes, Time Warner chairman & CEO, discussing video content, bundling, and the future of cable mergers.

  • I get paid to double for Russell Wilson Thursday, 29 Jan 2015 | 12:05 PM ET
    Seattle Seahawks' Russell Wilson, right, with his commercial stunt double Randall Bacon.

    Randall Bacon gets paid to be the stunt double for Seahawks Quarterback Russell Wilson in commercials

  • Skip the Super Bowl, but keep the ads: Here's how Thursday, 29 Jan 2015 | 11:11 AM ET

    Dish Network has technology that lets customers completely skip commercials. For this weekend's Super Bowl, though, it's letting them skip the game.

  • HONG KONG, Jan 28- China's Hunan TV& Broadcast Intermediary Co Ltd has agreed a deal with U.S. studio Lions Gate Entertainment Corp that will see the two firms invest a combined $1.5 billion in film making, marking the latest inroad by a Chinese firm into Hollywood. Lions Gate, known for producing movies such as "The Hunger Games", and Hunan TV plan to invest the $1.5...

  • Liberty CEO: Big media deals will get done, but ... Wednesday, 28 Jan 2015 | 9:03 AM ET
    Greg Maffei, CEO of Liberty Media.

    The proposed Comcast-Time Warner Cable and AT&T-DirecTV deals will be approved, Liberty Media CEO Greg Maffei tells CNBC. But he asks at what cost.

  • Jan 21- U.S. television network NBC will post all Super Bowl commercials that air on TV to a Tumblr page moments after they air on TV, providing another way for brands to reach viewers with ads that cost up to $4.5 million for 30 seconds. The page on social media site Tumblr is a way for those viewers to see all of the TV ads, NBC said in a statement on Wednesday.

  • Other companies are jealous of Netflix: Analyst Wednesday, 21 Jan 2015 | 11:37 AM ET
    Kevin Spacey in Netflix's "House of Cards"

    BTIG media and tech analyst Rich Greenfield told CNBC that Netflix has full control over its pricing power.

  • Netflix breadth of content strong: Analyst   Wednesday, 21 Jan 2015 | 10:16 AM ET
    Netflix breadth of content strong: Analyst

    Discussing Netflix's big earnings beat and scope of original content, with Richard Greenfield, BTIG analyst.

  • Amazon ready for its close up   Tuesday, 20 Jan 2015 | 11:04 AM ET
    Amazon ready for its close up

    Re/code's Edmund Lee, and Jon Steinberg, Daily Mail North America, discuss Amazon's plan to produce and acquire original movies for release in theaters and later on its "Prime" service.

  • Netflix's stake in content wars   Tuesday, 20 Jan 2015 | 8:56 AM ET
    Netflix's stake in content wars

    Anthony DiClemente, Nomura Securities analyst, discusses what he'll be looking for when Netflix reports earnings after the bell and the growing competition in the streaming space.

  • Amazon studios: 4 pilots you can't miss   Thursday, 15 Jan 2015 | 11:10 AM ET
    Amazon studios: 4 pilots you can't miss

    Quartz contributor Jason Lynch, discusses Amazon's content strategy and reveals the four new Amazon shows you cannot miss.

  • It's not your mother's media anymore: Barry Diller   Thursday, 15 Jan 2015 | 8:17 AM ET
    It's not your mother's media anymore: Barry Diller

    I don't watch linear television anymore, says Barry Diller, IAC chairman, discussing how his TV viewing habits have changed over the years.

  • Obama wrong to rip Sony without the facts: Diller Thursday, 15 Jan 2015 | 10:40 AM ET
    Barry Diller speaks during the CNBC Next 25 Gala in New York on Nov. 6, 2014.

    Media mogul Barry Diller tells CNBC that Sony deserves sympathy for the hacking attack and for President Barack Obama criticism.