DC Comics, Warner Bros. and Mattel are launching a new brand of entertainment to get more young girls excited about superheroes.» Read More
Barack Obama and John McCain are about to accept the formal nominations at their respective conventions. But they didn't do it on their own -- they had the help of a startup called Eventful.com.
I can't believe this Hollywood labor strife is still dragging on. Thursday night the Screen Actors Guild board again rejected the movie studios' final offer.
I talked to Nike's brand president Charlie Denson about Nike's participation in the Beijing Olympics and how it's fared in sponsoring the likes of basketball player Kobe Bryant and hurdler Liu Xiang.
On Wednesday, I wrote that Usain Bolt could be the most marketable sports name ever, but I enlisted your help to try to seek out others. Here are the Top 10 submissions.
Warren Buffett may make some brief appearances in a new documentary film that paints a bleak picture of America's financial future, but he didn't quite follow the script in a live discussion beamed to hundreds of movie theaters for the film's premiere.
Since there is plenty of sports business going on here in Beijing, I've tried to keep the cultural posts to a minimum, but before I leave here I have to tell you one major thing: Domino's delivery here is 30 minutes or less -- guaranteed.
You know those Apple commercials that skewer Microsoft: "I'm a Mac, I'm a PC." They're helping Apple sell more computers, but they're not helping Microsoft any. Now Microsoft is fighting back with its own message, investing $300 million in a new campaign for Windows.
It's been nearly a year since IAC/InterActiveCorp CEO Barry Diller announced his intention to split up the company into five pieces. It hasn't been an easy process. But it is happening, and the spinoff of four additional publicly traded companies is complete on Thursday.
With Kerri Walsh and Misty May-Treanor winning women's beach volleyball today, Kinesio comes out as a big winner as well. The company hasn't paid Walsh or any other Olympic athlete a dime to wear its strange looking tape -- they just donated 50,000 rolls to 58 countries competing in Beijing.
This week's Sports Illustrated is Michael Phelps' fourth appearance on the cover. For those that are interested, here are the people that have made the most appearances on the cover of the publication. For the record, I have every cover with Michael Jordan on it.
Usain Bolt is the world record holder in the 100 and 200 meters. Being the first guy to win Olympic gold in both since Carl Lewis did it in 1984 is a big deal. But the name "Bolt" is marketing gold. Know a better one? Tell me!
Michael Phelps showed up to the Bud party here in Beijing last night wearing a Lacoste shirt and a Lacoste hat. How about it, readers -- Take my poll: Should he ONLY wear his sponsors' togs??
If you're a music lover, you'll fall for Pandora, an online music service that allows its 1 million daily listeners to custom-create the equivalent of a radio station tailored to their taste.
High gasoline prices and the pullback in consumer spending are impacting Americans' entertainment habits -- but not the way you'd think. Perhaps the entertainment industry really is recession-proof..?
Today, at a news conference announcing that Michael Phelps would be in London for the closing ceremony -- with a Visa handoff event to the 2012 games -- I had a chance to catch up with the swimming superstar.
We've focused on names like Lopez Lomong, Tyson Gay and Bernard Lagat. But Monday night, Walter Dix still has the opportunity to be the only member of the U.S. track and field team to pick up three medals. I sat down with his agent, Kimberly N. Holland of Icon Management, this morning.
Automotive advertising has taken a nosedive across advertising mediums, hitting TV advertising particularly hard. And now one of the biggest nights on TV all year is losing its big auto advertiser, General Motors, which has been one of its biggest overall advertisers.
It took four of Hollywood's biggest stars to take down Batman.
Cruise and Wagner haven't had such a stellar track record. Their one film so far, "Lions for Lambs," had an A plus cast list, but it brought in only $15 million at the box office though it cost $35 million to produce.
Online movie rental company Netflix tells me that business is back up and running after a computer glitch knocked out its 55 distribution centers nationwide, and will offer its customers a 15 percent refund for the inconvenience.
DC, Warner and Mattel are launching a new brand of entertainment, books and toys to get girls excited about superheroes.
Mattel will stop making the SeaWorld Trainer Barbie doll, along with all its SeaWorld-related merchandise, NBC News reports.
On Thursday, stock of Arris went up 20 percent because they announced an inversion deal. The company sponsors Carl Edwards in Nascar.
Tim Armstrong, AOL chairman & CEO, discusses the big changes ahead in online advertising.
There's no way not to have massive consolidation, says Tim Armstrong, AOL chairman & CEO, sharing his thoughts on Comcast withdrawing its bid for Time Warner Cable, and the outlook on new media.
Tim Armstrong, AOL chairman & CEO, discusses the economics of producing new original content.