Michael Vick got to write his comeback story on the field, now he has seen his image come full circle off of it. In a remarkable move, CNBC has learned that Nike, which severed Vick’s contract in 2007 after he admitted to his involvement in a dogfighting ring, has re-signed the Philadelphia Eagles quarterback. (Updated)
I'm shocked. I knew that there would someone who would agree to pay $200 million for a minority share of the New York Mets. I just didn't think it would David Einhorn of all people. If you don't know of Einhorn, he's not exactly a "sit back and watch" kind of guy.
As the federal investigation continues and more of his teammates speak out against him, the speculation is that Lance Armstrong's golden name is getting smeared by the day and that his strong business empire is slowly crumbling. But that's actually not the reality. Armstrong's business portfolio is stronger than ever.
Kevin Durant fans seemed to be up in arms with me on Twitter when I said that I thought the Oklahoma City Thunder forward needed a bit more personality to be more marketable. Durant does have deals with Nike, Gatorade, Panini, EA Sports, Skullcandy headphones and Degree Men, but I thought the small market and a reserved demeanor didn't exactly make him stand out besides his amazing on the court performance, that is.
Last week, despite the labor battle, NFL commissioner Roger Goodell called an NFL player. He didn't just call any player. He called Cincinnati Bengals wide receiver Chad Ochocinco, who promptly tweeted about the conversation, saying it was an "amazing surprise." Goodell's choice was a good one, as it turns out that Chad Ochocinco is the most influential sports personality in the online world.
Earlier this week, Ticketmaster announced that it was partnering with a company called MarketShare to bring dynamic pricing to the tickets it sells. We've seen plenty of variable ticket pricing in which teams set different tiered prices based on what team they are playing, but dynamic pricing is more like airline pricing...
The sudden cashing in on gear gets much of the attention because it’s so visible. But the money from Richmond Spiders gear goes directly to the university, which funds 40 percent of $20 million athletic department budget. The more important comes in through donations earmarked for the athletic department, used for improving facilities.
Sponsorships on jerseys could bring the major sports leagues more than $370 million, according to a new study by Horizon Media. The report suggested that a logo on the game day jerseys of top NFL teams like the Cowboys, Patriots, Giants, Jets and Eagles was worth $14 million each per year. A corporate logo on a Yankees jersey would be worth some $13 million a season, while the Lakers represented an NBA high value of $4 million.
The NFL issued offered another option on Tuesday night for the 400 fans who had purchased seats to the Super Bowl in sections 425A and 430A, only to be turned away because the fire marshal had deemed the temporary setup unsafe. In a statement provided to CNBC, the league made an offer.