CNBC Finance editor Jeff Cox explains why too much golf might not be a positive for your company's CEO.» Read More
Jeff Dowell, GolfBoard president, and Laird Hamilton, Golfboard co-founder, discuss how they would like to change the golfing experience by introducing a new way to get around the course.
144 players, including 49 of the world's top 50 golfers, tee it up at TPC Sawgrass in Ponte Vedra Beach, Florida starting today for the start of The Players Championship.
This may end up being one of the greatest weekends in sports and entertainment in a long time. Here's a game plan so you don't miss any of it.
Amid a drought, CNBC's Jane Wells reports on "fore-ward" thinking to keep golf courses green in California.
A new Wall Street report called for a 66 percent jump in this golf stock over the next 12 months.
CNBC.com Managing Editor Allen Wastler discusses the hottest stories on the Web, including Under Armour's big bet on Jordan Spieth, and a new restaurant battleground.
Jordan Spieth's Masters victory not only heralds the arrival of golf's newest young gun, it highlights the rivalry between Under Armour and Nike.
Jordan Spieth, pro golfer, discusses his Masters' win and the big business of endorsement deals.
Cobra Puma Golf CEO Bob Philion discusses the company's innovative strategy to assist golfers in enjoying the game, and its product Cobra FlyZ Plus Driver.
Jordan Spieth won the Masters on Sunday becoming the second youngest player since Tiger Woods in 1997 to win the tournament. CNBC's Eric Chemi says this win is a breakthrough for Under Armour.
"We are striving to be the best that we can achieve, but the best that we can achieve is at a mediocre level," says the MGA's co-founder.
One fantasy sports start-up says that the number of weekly users for its golf product has grown tenfold over the last year.
When it comes to money, The Masters is an odd combination of super expensive and incredibly reasonable.
CNBC's Dominic Chu takes a look at the growing popularity of fantasy golf among millennials.
NBC's David Briggs discusses the lineup for this year's Masters Tournament.
Discussing golf superstar, Rory Mcllroy, Jon Stainer, Managing Director at Repucom UK, says that there's been an increasing awareness of his brand as a golf player, and he's very "marketable" as a brand, while discussing the marketing aspects of The Masters 2015 sports event.
Legendary golfer Gary Player talks about the state of the game, this week's Masters, and whether Rory McIlroy can join the elite Grand Slam club.
CNBC's Dominic Chu takes a look at the odds behind golf's Grand Slam and which players Las Vegas is betting on before the tournament.
U.S. golf may be in doldrums, but Great White Shark Enterprises is thriving by diversifying into everything from finance to wine-making.
We still don’t know if an injured Tiger Woods will play at the Masters Tournament, but we do know what he’ll wear if he does.