More

• Dykstra: “You Mess With Nails You Get the Hammer” Friday, 6 Aug 2010 | 4:10 PM ET

  

  On a day that lawyers for JP Morgan Chase said was "really, really, really gonna be Mr. Dykstra's last chance" to make any case for himself in bankruptcy court, it really, really, really wasn't.

• Lenny Dykstra's Last At Bat? Friday, 6 Aug 2010 | 12:56 PM ET

  

  Dykstra will appear in a federal bankruptcy court Friday in Los Angeles, where he will probably witness the final resolution of his Chapter 7 bankruptcy. If the proposed settlement is approved, it's quite possible that the baseball legend will walk away with nothing.

• Rascals To Recreate Famous Gaedel At-Bat Thursday, 5 Aug 2010 | 2:53 PM ET

  

  One minor league team is intent on re-living Eddie Gaedel’s moment. On Aug. 19, the independent River City Rascals will recreate the famous moment as part of its  “Salute to Bill Veeck and St. Louis Baseball History Night.”

• Jerry Garcia Night Already A Big Success Thursday, 5 Aug 2010 | 12:44 PM ET

  

  For the first couple years of the San Francisco Giants new ballpark, games sold out routinely. The Giants still fill AT&T Park to 89 percent capacity, but in a drive to pull in a greater crowd, they’ve started to gain momentum by hosting special nights that generate buzz unlike any other Major League team has.

• Did Texas Rangers Sell For Too Much? Thursday, 5 Aug 2010 | 10:29 AM ET

  

  More than 15 hours after the auction for the Texas Rangers began in bankruptcy court in Fort Worth yesterday, Chuck Greenberg and Nolan Ryan had bested out Mark Cuban for the rights to own, subject to Major League Baseball’s approval, the Texas Rangers. According to USA Today’s Bob Nightengale, in a bar in downtown Fort Worth, Greenberg toasted his attorneys, partners and friends in the early morning hours and said the words, “Finally.”

• Fans Spent More Than $1 Million To NOT See A-Rod’s 600th Wednesday, 4 Aug 2010 | 1:35 PM ET

  

  There has been less fanfare surrounding Alex Rodriguez' quest for 600 home runs, but fans have still spent plenty of money trying to see — or catch — the milestone, which was hit this afternoon.

• 15 Pro Athletes Turned Entrepreneurs Wednesday, 4 Aug 2010 | 12:40 PM ET

  

  In today’s sports-crazed world, athletes like Lebron James and Tony Hawk have quickly become household names. But it’s not just their sport that’s making them famous.

• K-Swiss Uses Fictional Kenny Powers In Ads Monday, 2 Aug 2010 | 10:35 AM ET

  

  Willie Mays Hays and his Indians team made a commercial imploring American Express customers not to “steal home without it” in the movie “Major League.” And Jamie Foxx’s Willie Beamon character was pitching MetRX in “Any Given Sunday.” But those ads were using fictional characters in a fictional setting. But how about using a fictional character in a real setting?

• Washington Nationals Strike Out On Strasburg Scratch Thursday, 29 Jul 2010 | 11:41 AM ET

  

  On Tuesday night, 40,043 fans went through the turnstiles at Nationals Park expecting to see Stephen Strasburg pitch. But minutes before the game, Strasburg just couldn’t get loose. As soon as word got back that Strasburg’s shoulder was stiff, it was clear that he wasn’t pitching.

• RIP Cooperstown? Friday, 23 Jul 2010 | 12:39 PM ET

  

  This weekend, Andre Dawson, umpire Doug Harvey and manager Whitey Herzog will be inducted into the Baseball Hall of Fame in Cooperstown. Not exactly a group that will draw a crowd. And that's Cooperstown's problem.

• The Man Behind The Most Famous Sign In Sports Thursday, 22 Jul 2010 | 3:50 PM ET

  

  In the world of sports, the Citgo sign has a special place. Aside from serving as a navigational landmark to Boston’s population and tourists that visit, the sign makes its way into the Fenway Park panorama by its seemingly perfect placement over the Green Monster in left field.

• SpongeTech Story Becomes A Cautionary Tale Wednesday, 21 Jul 2010 | 1:38 PM ET

  

  In the midst of the economic crisis, sports teams were in need of sponsorship dollars. So they jumped at a company that was willing to bail almost all of them out. The deals came at a recessionary discount, in some cases with a generous payment plan and, perhaps most importantly, with very few questions asked about the company. The story isn’t completely over yet, but in the annals of sports marketing, it’s pretty apparent that the SpongeTech story will go down as one of the industry’s most cautionary tales.

• Agent Recalls Negotiating With "The Boss" Tuesday, 13 Jul 2010 | 3:27 PM ET

  

  Earlier today, New York Yankees owner George Steinbrenner passed away at the age of 80. What was it like to negotiate with George Steinbrenner? What was he like as a person? For those questions, we went to Tom Reich, a longtime baseball agent who represented some of the biggest players in the game in the 70s and 80s and negotiated against but also went on to become good friends with The Boss. This is Tom’s take, in his own words, on the larger-than-life baseball owner.

• Should You Have a Say in Sports Star Pay? Wednesday, 7 Jul 2010 | 7:21 AM ET

  

  Several NBA free agents are set to sign some giant contracts. Should ticket holders have a say in their pay? Share your opinion.

• Big Hot Dog Gaining Traction Friday, 2 Jul 2010 | 2:49 PM ET

  

  Dan Abbate is a fan of the grill. What he’s not a fan of is having his hot dogs roll off the grill. So the entrepreneur came up with a wacky idea: A Big Hot Dog.

• S&P Document Gives Rare Look at NY Yankees Finances Thursday, 1 Jul 2010 | 6:04 PM ET

  

  A revised bond rating issued by Standard & Poor’s today provides an in-depth look at the New York Yankees’ 2009 revenues and it reveals that the champions grossed $397 million in ticket revenue, including $72 million on the postseason alone.

• In Titus, Globetrotters Might Have Secret Weapon Tuesday, 22 Jun 2010 | 4:13 PM ET

  

  For the past four years, Mark Titus has done a great job becoming the world’s most famous walk-on. When blogs got hot, he was there with Club Trillion. When lack of playing time didn’t allow him to display his skills, he took to YouTube with one of the most hilarious videos you’ll ever see.

• Publication: MLB Will Beat NFL In Licensing Revenue In ‘10 Monday, 14 Jun 2010 | 3:38 PM ET

  

  For the fourth straight year, Major League Baseball will beat out the National Football League in licensing revenue this year, according to Ira Mayer, publisher of The Licensing Letter, an industry trade publication that focuses on the licensing business.

• 'BP Crosstown Cup' Draws Boos at Wrigley Field Friday, 11 Jun 2010 | 6:38 PM ET

  

  For BP, a company that’s had a helluva time getting a “cup” on the Gulf of Mexico oil gusher it is responsible for, it’s now connected to another cup, the BP Crosstown Cup in Chicago. And it's a strikeout for the oil producer.

• Stephen Strasburg Mania Hits Fever Pitch Wednesday, 9 Jun 2010 | 10:03 AM ET

  

  With an incredible 14-strikeout win in his much heralded debut, the business of Stephen Strasburg can only heat up from here.