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  • Top Selling Sports Books Of The Year Friday, 15 Oct 2010 | 1:06 PM ET
    The Blind Side

    Last year, one of my most popular lists was the list of the year’s best selling sports books. It included Joe Torre’s “The Yankee Years,” written with Tom Verducci, at 320,000 copies through September ’09 and “Born To Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Never Seen” at 78,000 copies sold through September ‘09.

  • When people realize that Tia Robbins' husband plays professional football, they often ask her how she deals with the infidelity that surround athletes and their partners. If Tiger Woods did what he did and Brett Favre allegedly made the now publicized advances, what athlete doesn't play the field off the field?

  • Canada Dry Gets Boost From Surprising Celebration Wednesday, 13 Oct 2010 | 3:45 PM ET
    Texas Rangers celebrate the victory over the Tampa Bay Rays in Game 5 of the ALDS at Tropicana Field on October 12, 2010 in St. Petersburg, Florida.

    Because the team’s star Josh Hamilton is a recovering alcoholic, the team called the folks at the Dr. Pepper Snapple Group, located in Plano, Texas, located just 38 miles from where the team plays, and asked if they could provide them with Canada Dry to celebrate with.

  • Q&A: Nike Brand Pres. Charlie Denson on NFL Deal Tuesday, 12 Oct 2010 | 1:34 PM ET

    Earlier today, the NFL awarded exclusive on-field apparel rights to Nike. We spoke to Brand President Charlie Denson, who wouldn't confirm financials, but did drill deeper into what consumers can expect.

  • Pirates Fan Bets Against Team Every Game, Wins Money Thursday, 7 Oct 2010 | 4:42 PM ET

    Greg Mercer has been a Pirates fan since was eight years old and even though he still likes the team, he spent the season betting that they’d lose every single game.

  • Hugh Hefner: A Life of Firsts Thursday, 7 Oct 2010 | 1:48 PM ET
    Hugh Hefner's lifestyle has forever changed American pop culture. From small publication to full blown international brand, Hefner became one of the most famous entrepreneurs of our time. But the man who grew up to be a magazine magnate and famous playboy came from humble beginnings in the Midwest. It was that background that informed and inspired his business and personal decisions.Here, we take a look at some of the "firsts" in Hefner's life — the moments that have shaped the man and the iconi

    Hugh Hefner's lifestyle has forever changed American pop culture. From small publication to full blown international brand, Hefner became one of the most famous entrepreneurs of our time.

  • No ‘Parity’ in Baseball? Think Again Wednesday, 6 Oct 2010 | 2:06 PM ET

    Money doesn’t guarantee success. Major League Baseball teams are proving it this postseason as only three of the teams among the top 10 in league payroll (Yankees, Phillies, Giants) made the playoffs. That’s the fewest teams of the heavy spenders to make the playoffs in the last decade. It’s also the first time since baseball added the Wildcard in 1995 that at least four playoff teams came from the bottom half of payrolls (Braves, Reds, Rays, Rangers).

  • In the endless quest for athletic advantage, professional baseball and football teams are looking to harness 3-D technology like that used in the movie "Avatar" to help players train — and recover from injuries — better.

  • Moving Athletes Has Become A Big Business Thursday, 30 Sep 2010 | 10:50 AM ET

    I love stories about people who identify a niche and succeed at developing that niche. That sums up Chris Dingman’s business. As founder and CEO of the Dingman Group, Dingman takes care of athletes on the move.

  • Free Tickets For Rays Fans Is A Bad Idea Wednesday, 29 Sep 2010 | 11:07 AM ET

    After an announced crowd of 12,466 on Monday night, Tampa Bay Rays players Evan Longoria and David Price called the turnout “disheartening” and “embarrassing.” So team president Matt Silverman decided to give away 20,000 free tickets to tonight’s regular season finale. It’s a nice gesture, but I don’t think it’s good business.

  • How a near pristine black-and-white reel of the entire television broadcast of the deciding game of the 1960 World Series — long believed to be lost forever — came to rest in the dry and cool wine cellar of Bing Crosby’s home near San Francisco is not a mystery to those who knew him.

  • The Top 5 Best Selling Playoff Gimmicks Thursday, 23 Sep 2010 | 4:52 PM ET

    After clinching their sixth playoff spot in the last nine years, the Minnesota Twins announced they are bringing back the “Homer Hanky” for home playoff games. The Homer Hanky has been a part of Twins playoff lore since its debut in 1987. While immensely popular in Minnesota, the Hanky is not the most popular playoff gimmick of all-time.

  • Bankruptcy Trustees Goes After Dykstra—And His Wife Tuesday, 21 Sep 2010 | 10:43 AM ET
    Lenny Dykstra

    Lenny Dykstra has long portrayed himself as the victim of fraud. Now the Trustee of the U.S. Bankruptcy Court is accusing Dykstra of fraud.

  • Torre to Retire, Mattingly Next Dodger Manager Friday, 17 Sep 2010 | 4:19 PM ET

    Joe Torre will retire as Los Angeles Dodgers manager at the end of the season and will be replaced by hitting coach Don Mattingly.

  • Is Cornerback The Next Great Money Position? Tuesday, 31 Aug 2010 | 11:36 AM ET
    The Blind Side

    After reading “The Blind Side,” you might have brought your son up to be a tackle. After all, the impression at least was that’s the position where NFL teams were dishing out the money.

  • Roger Clemens Pleads Not Guilty to Charges Monday, 30 Aug 2010 | 2:20 PM ET
    Baseball pitching star Roger Clemens arrives at the U.S. District Court, on August 30, 2010 in Washington, DC.

    Seven-time Cy Young award winner Roger Clemens arrived at the courthouse nearly four hours early for a hearing to face charges of lying to Congress about whether he used steroids or human growth hormone.

  • Nationals' Strasburg Likely Needs Tommy John Surgery Friday, 27 Aug 2010 | 1:49 PM ET
    Stephen Strasburg #37 of the Washington Nationals sits in the dugout during the sixth inning of the game against the Florida Marlins at Nationals Park in Washington, DC.

    Stephen Strasburg has a torn elbow ligament and will likely have Tommy John surgery, bringing the pitcher's promising rookie season to an abrupt end.

  • Why MLB Financial Leak Matters Tuesday, 24 Aug 2010 | 1:51 PM ET

    Over the past couple years, Major League Baseball has called attention to its extensive revenue sharing plan that distributes the wealth from the game’s most well-heeled to those less fortunate.

  • Stephen Strasburg

    It is rare that you can actually prove that a player is worth what you pay him. Some quick examples are Dontrelle Willis with the Marlins in 2003 and LeBron James in his rookie contract with the Cavaliers.

  • Plenty Riding On Under Armour’s Basketball Shoe Friday, 20 Aug 2010 | 12:22 PM ET
    Under Armour Micro G shoe.

    As expected, getting into the shoe business hasn’t been the easiest for Under Armour. They quickly took significant market share in the first year in football and baseball cleats, but decided to slow down their move into the category after investing heavily in the training and running shoe markets and not making as much noise.